外贸英语函电 第2版PDF电子书下载

Chapter One Written Communication—An Overview 1

Parts of a business letter 1

Form of a business letter 6

Envelopes addressing 9

Language and tone 9

Structuring communications 16

Skill Training＆Exercises 18

Chapter Two Establishment of Business Relations 21

Sample Letters 22

Letter 1 Self-introduction 22

Letter 2 Transferring business relations 22

Letter 3 Request for establishment of business relations 23

Letter 4 The first touch 23

Letter 5 Credit inquiry 23

Letter 6 Favorable reply from the bank 24

Letter 7 Unfavorable reply from the bank 24

Useful Sentences on Establishing Business Relations 26

Skill Training＆Exercises 28

Chapter Three Inquiries and Replies 30

Sample Letters 31

Letter 1 Requesting for catalogues and price lists 31

Letter 2 The first inquiry 31

Letter 3 General inquiry 31

Letter 4 Specific inquiry 32

Letter 5 Tabulated inquiry 32

Useful Sentences on Inquiries and Replies 35

Skill Training＆Exercises 36

Chapter Four Making Quotations and Offers 38

Sample Letters 39

Letter 1 A reply to the general inquiry 39

Letter 2 A reply to the specific inquiry(Making a Firm Offer） 39

Letter 3 Asking for pro forma invoice 39

Letter 4 A tabulated quotation 40

Letter 5 Making free offers 40

Useful Sentences on Making Quotations and Offers 44

Skill Training＆Exercises 46

Chapter Five Making Counteroffers and Declining Orders 48

Sample Letters 48

Letter 1 Making a counteroffer 48

Letter 2 A reply to the counteroffer 49

Letter 3 Acceptance of a counter counteroffer 49

Letter 4 Declining the counteroffer 50

Letter 5 Declining orders 50

Letter 6 Declining a duplicate order 50

Useful Sentences on Making Counteroffers and Declining Orders 54

Skill Training＆Exercises 55

Chapter Six Acceptance and Orders 57

Sample Letters 57

Letter 1 An initial order 57

Letter 2 Acknowledgement of an order 58

Letter 3 Placing a repeat order(A tabulated repeat order） 58

Letter 4 Sending a S/C with counter-signature 59

Letter 5 A reply from the seller 59

Useful Sentences on Acceptance and Orders 61

Skill Training＆Exercises 63

Chapter Seven Terms of Payment 65

Sample Letters 66

Letter 1 Asking for payment by term L/C 66

Letter 2 Asking for easier payment 66

Letter 3 Declining term L/C 67

Letter 4 Asking for payment by D/A 67

Letter 5 Declining D/A payment 67

Letter 6 Asking for direct payment by the buyer 68

Letter 7 Agreeing to the proposal for direct payment 68

Useful Sentences on Terms of Payment 72

Skill Training＆Exercises 73

Chapter Eight Letter of Credit 75

Sample Letters 75

Letter 1 Urging establishment of an L/C 75

Letter 2 Advising of the establishment of an L/C 76

Letter 3 Asking for extension of the L/C 76

Letter 4 Asking for amendment to the L/C 76

Letter 5 Asking for amendment to the L/C 77

Useful Sentences on Letter of Credit 80

Skill Training＆Exercises 82

Chapter Nine Packing and Shipment 85

Sample Letters 86

Letter 1 Shipping marks 86

Letter 2 Shipping instruction 86

Letter 3 Shipping advice 86

Letter 4 Urging shipment 87

Letter 5 Asking for partial shipment 87

Letter 6 Inquiry for container shipping service 88

Useful Sentences on Packing and Shipment 93

Skill Training＆Exercises 95

Chapter Ten Insurance 98

Sample Letters 98

Letter 1 Taking out an open policy 98

Letter 2 Effecting insurance for the buyer 99

Letter 3 Asking the recipient to cancel breakage risk 99

Letter 4 Insurance company writes to insurer 99

Letter 5 Asking to cover insurance 100

Letter 6 Arranging insurance 100

Useful Sentences on Insurance 103

Skill Training＆Exercises 105

Chapter Eleven Complaints and Claims 107

Sample Letters 108

Letter 1 Complaint of improper packing 108

Letter 2 Settlement for improper packing 108

Letter 3 Complaint for delayed shipment 109

Letter 4 Settlement of the delay 109

Letter 5 Claim for short weight 109

Letter 6 Settlement of the claim 110

Letter 7 Declining the claim 110

Useful Sentences on Complaints and Claims 116

Skill Training＆Exercises 117

Chapter Twelve Agency 121

Sample Letters 122

Letter 1 Applications for sole agency 122

Letter 2 Manufacturer's reply 123

Letter 3 Offering to act as buying agents for importer 123

Letter 4 Manufacturer's confirmation of agency terms 124

Specimen sole agency agreement 124

Useful Sentences on Agency 130

Skill Training＆Exercises 132

Chapter Thirteen E-Mails 133

Skill Training＆Exercises 142

Appendix 1 Contract合同 143

Appendix 2 SWIFT信用证 152

Appendix 3 Invoice and Certificate发票及单据 157

Appendix 4 Maritime Port海运港口 165

Appendix 5 Airport(Airdrome)世界主要航空港（站）（机场） 171

Appendix 6 Useful Phrases and Expressions 173

参考文献 183