Contents 1
序 1
前言 1
Unit One:University and Graduate School 1
Topic Reading:Extracts from University Prospectuses 1
Extract 1:University and College 1
Extract 2:Warwick Business School 2
Extract 3:Graduate School and Research Degrees 6
Extract 4:Special Programs 9
Extract 5:Application and Admission 11
Extract 6:Graduate Application for Admission and Financial Aid 14
Extract 7:Awards 15
Extract 8:Miscellaneous 18
Translation Technique Series 1 21
Supporting Reading Materials 24
Unit Two:Tourism 27
Topic Reading:Tourism Extracts 27
Extract 1:General Introduction 27
Extract 2:Planning Your Trip 29
Extract 3:Additional Concerns 31
Extract 4:Documents 32
Extract 5:Money 35
Extract 6:Safety and Security 39
Extract 7:Travel in Britain 42
Supporting Extracts for Reading and Discussion 46
Supporting Extracts for Discussing and Writing by Imitation 49
Topic Reading:Language of Advertising 53
Extract 1:Nice’n Easy 53
Unit Three:Advertisements 53
Extract 2:Characteristics of Advertising Language 58
Extract 3:Opinions of Advertising Language 64
Translation Techniques(English to Chinese)Series 2 71
Supporting Extracts for Reading and Discussion(1) 72
Supporting Extracts for Reading and Discussion(2) 75
Academic Writing Series 1 77
Unit Four:Media and Communication 81
Topic Reading:Extracts of Multimedia and Communication 81
Extract 1:Multimedia Networking 81
Extract 2:Media and Communication 93
Extract 3:The Importance of Communication 97
Extract 4:Communication and Advanced Information Technology 98
Supporting Reading Materials for Discussion 101
Extracts for Reading and Discussion 102
Academic Writing Series 2 105
Unit Five:Information Superhighway and Communications 109
Topic Reading:Extracts about Information Superhighway 109
Extract 1:Developing Information Highways 109
Extract 2:Information Superhighway in the US 113
Extract 3:Information Network 118
Extract 4:Computer 119
Extract 5:Data Communications 124
Extract 6:Network 125
Extract 7:Online Services 128
Supporting Extracts for Reading and Discussion(1) 130
Supporting Extracts for Reading and Discussion(2) 131
Academic Writing Series 3 133
Extract 1:Defining Management 138
Unit Six:Management 138
Topic Reading:Management Extracts 138
Extract 2:The Key Attributes of Managerial Responsibility 140
Extract 3:Managerial and Organizational Performance 142
Extract 4:The Management Process 144
Extract 5:Excellence in Management 148
Extract 6:Management Information Systems(MIS) 151
Extract 7:Organizational Culture 153
Supporting Reading Materials for Information and Discussion 157
Unit Seven:Intellectual Property 167
Topic Reading Ⅰ:Patents 167
Extract 1:Patents and Inventions 167
Extract 2:Patent 170
Extract 3:Patent Application-Body 172
Extract 4:Samples of Different Kinds of Patent Front Page Heads 177
Extract 5:Reissues 178
Extract 6:The International Application 180
Topic Reading Ⅱ:Trademarks 184
Extract 7:Trademarks 184
Topic ReadingⅢ:Copyright 187
Extract 8:Copyright and Copyright Registration 187
Extract 9:Copyright Protection 192
Academic Writing Series 4 195
Unit Eight:Finance 198
Topic Reading:Extracts of Finance 198
Extract 1:Taxation and Different Taxes in the US 198
Extract 2:Securities Industry 205
Extract 3:Futures 210
Extract 4:Banking 211
Extract 5:Rates and Interests 216
Extract 6:Credit Cards 217
Extract 7:Fund 219
Supporting Extracts for Reading and Discussion 222
Unit Nine:Social Security and Environmental Protection 225
Topic Reading Ⅰ:Extracts from Social Security 225
Extract 1:Social Security 225
Extract 2:Insurance 230
Topic ReadingⅡ:Environmental Protection 236
Extract 3:Pollutions 236
Extract 4:Protection and Conservation 240
Supporting Extracts for Reading and Discussion 246
Extract 1:Call for Papers and Paper Requirements 249
Topic Reading Ⅰ:International Academic Conference 249
Unit Ten:International Academic Exchanges 249
Extract 2:Procedures from Submission to Publication 253
Extract 3:Conference Information 257
Topic ReadingⅡ:International Academic Exchanges 263
Extract 4:Invitations to International Academic Conference 263
Extract 5:An Invitation to Become a Reviewer 264
Extract 6:Two Invitations for Fellowship 265
Extract 7:An Invitation for the Indusion in Who’s Who 267
Ⅰ.Supporting Reading Extracts for Distinguishing Different Kinds of Meetings 268
Ⅱ.Supporting Reading Extracts for Discussion and Imitation of Writing 269
Translation Technique Series 3 270
Academic Writing Series 5 272
Course Activities 274