Unit 1 First Face-to-Face Communication 1
Unit 2 Further Communication 18
Unit 3 Business Phone Calls 37
Unit 4 Informative Business Presentations 56
Unit 5 Persuasive Business Presentations 75
Unit 6 Briefing Meetings 94
Unit 7 Problem-Solving and Planning Meetings 113
Unit 8 Business Negotiations—Part One 132
Unit 9 Business Negotiations—Part Two 149
Unit 10 International Trade Negotiations 166
Unit 11 Event Management 182
Unit 12 Marketing Communication 199
Unit 13 Cross-Cultural Communication 217
Unit 14 Career Guidance 235
Unit 15 Job Interviews—Answering Difficult Questions 252
Unit 16 Job Interviews—Answering Tricky Questions 269