Chapter1 Trade Negotiations贸易洽谈 1
Unit 1 Establishing Trade Relations建立贸易联系 2
Unit 2 Making Inquiries询盘 6
Unit 3 Making An Offer发盘 9
Unit 4 Terms of Payment付款条件 13
Unit 5 Packing包装 17
Unit 6 Modes of Transportation运输方式 21
Unit 7 Shipping Affairs装运事务 25
Unit 8 Urging on Delivery催交货物 30
Unit 9 Asking for Payments索要货款 34
Unit 10 Asking for a Refund请求退款／货 40
Unit 11 Maintaining Cooperation保持合作 44
Unit 12 Insurance商谈保险 48
Unit 13 Claim and Arbitration索赔与仲裁 52
Chapter 2 Fighting for Business商海搏击 57
Unit 1 Agency Negotiation代理洽谈 58
Unit 2 Flexible Trade Modes灵活贸易方式 65
Unit 3 Customer Service客户服务 71
Unit 4 Business Meetings商务会议 79
Unit 5 Business Phones商务电话 86
Chapter 3 Marketing市场营销 103
Unit 1 Sales Market销售市场 104
Unit 2 Sales Situation销售状况 111
Unit 3 Sales Strategy销售策略 118
Chapter 4 Business Strategies运筹帷幄 129
Unit 1 Management Strategy经营方略 130
Unit 2 Management Status经营状况 135
Unit 3 Strategic Flexibility策略灵活性 141
Unit 4 Enterprise Management企业管理 152
Chapter 5 In the Workplace身在职场 161
Unit 1 Playing Host尽地主之谊 162
Unit 2 Dining Guests宴请宾客 172
Unit 3 Trifles in Workplace办公锁事 178
Unit 4 Work Attendance职场考勤 185
Unit 5 Gossip in Workplace职场闲谈 191
Unit 6 Ebb and Flow in Workplace职场风云 198
Chapter 6 Situational English身临其境 205
Unit 1 At the Bank在银行 206
Unit 2 At the Trade Fair在交易会 217
Unit 3 At the Customs在海关 224
Unit 4 At the Factory在工厂 231
Unit 5 At the Hotel在酒店 238
Unit 6 At the Airport在机场 246