CHAPTER 1 Motivating the Workforce 2
Enter the World of Business Mars Incorporated：Where Employees Love to Work 3
Introduction 4
Nature of Human Relations 4
Historical Perspectives on Employee Motivation 7
Classical Theory of Motivation 7
The Hawthorne Studies 7
Theories of Employee Motivation 9
Maslow’s Hierarchy of Needs 9
Herzberg’s Two-Factor Theory 11
McGregor’s Theory X and Theory Y 12
Theory Z 13
Equity Theory 14
Expectancy Theory 15
Strategies for Motivating Employees 16
Behavior Modification 16
Job Design 16
Importance of Motivational Strategies 20
So You Think You May Be Good at Motivating a Workforce 21
Review Your Understanding 22
Revisit the World of Business 22
Learn the Terms 22
Check Your Progress 23
Get Involved 23
Build Your Skills:Motivating 23
Solve the Dilemma:Motivating to Win 24
Build Your Business Plan:Motivating the Workforce 24
See for Yourself Videocase：The Container Store’ s Secret to Success:Employee Satisfaction 24
Team Exercise 25
CHAPTER 2 Organization， Teamwork， and Communication 26
Enter the World of Business CarMax Uses Decentralized Structure to Support Teamwork 27
Introduction 28
Organizational Culture 28
Developing Organizational Structure 30
Assigning Tasks 31
Specialization 31
Departmentalization 32
Assigning Responsibility 35
Delegation of Authority 36
Degree of Centralization 36
Span of Management 38
Organizational Layers 38
Forms of Organizational Structure 39
Line Structure 39
Line-and-Staff Structure 40
Multidivisional Structure 40
Matrix Structure 41
The Role of Groups and Teams in Organizations 42
Committees 43
Task Forces 43
Teams 44
Communicating in Organizations 45
Formal Communication 46
Informal Communication Channels 47
Monitoring Communications 47
Improving Communication Effectiveness 48
So You Want a Job in Managing Organizational Culture， Teamwork， and Communication 49
Review Your Understanding 49
Revisit the World of Business 50
Learn the Terms 50
Check Your Progress 50
Get Involved 51
Build Your Skills: Teamwork 51
Solve the Dilemma: Quest Star in Transition 52
Build Your Business Plan: Organization， Teamwork， and Communication 52
See for Yourself Videocase: Zappos Creates Organizational Structure and Culture with Teams 53
Team Exercise 53
CHAPTER 3 Managing Human Resources 54
Enter the World of Business The Recruitment Process of Cirque du Soleil 55
Introduction 56
The Nature of Human Resources Management 56
Planning for Human Resources Needs 56
Recruiting and Selecting New Employees 57
Recruiting 57
Selection 59
Legal Issues in Recruiting and Selecting 62
Developing the Workforce 64
Training and Development 64
Assessing Performance 65
Turnover 67
Compensating the Workforce 68
Financial Compensation 69
Benefi ts 71
Managing Unionized Employees 73
Collective Bargaining 75
Resolving Disputes 76
The importance of Workforce Diversity 77
The Characteristics of Diversity 77
Why Is Diversity Important？ 78
The Benefi ts of Workforce Diversity 80
Affirmative Action 80
Trends in Management of the Workforce 81
So You Want to Work in Human Resources 83
Review Your Understanding 83
Revisit the World of Business 84
Learn the Terms 84
Check Your Progress 85
Get Involved 85
Build Your Skills: Appreciating and Valuing Diversity 85
Solve the Dilemma: Morale among the Survivors 87
Build Your Business Plan: Managing Human Resources 87
See for Yourself Videocase: The Importance of Hollywood Labor Unions 88
Team Exercise 88
Appendix Personal Career Plan 89
Notes 95
Glossary 99
Photo Credits 103