《INTERNATIONAL BUSINESS THEMES AND ISSUES IN THE MODERN GLOBAL ECONOMY》PDF下载

  • 购买积分:13 如何计算积分?
  • 作  者:DEBRA JOHNSON
  • 出 版 社:ROUTLEDGE TAYLOR & FRANCIS GROUP
  • 出版年份:2003
  • ISBN:0415248906
  • 页数:352 页
图书介绍:

Part Ⅰ Globalization and the International Business Environment 1

1 Globalization and the changing business environment 3

2 Regional integration and globalization 30

3 Governance issues in an integrating world economy 49

4 Development and international production 72

Part Ⅱ Enterprise Issues in the Global Economy 99

5 Multinationals:conduits of globalization 101

6 Globalizing small and medium-sized enterprises:the emergence of micronationals 126

7 The global trading environment within product markets 142

8 The global trading environment within service markets 162

9 Global competition issues 178

10 Culture and ethics 198

Part Ⅲ Challenges for the Global Resource Base 221

11 Labour issues in the global economy 223

12 The International Monetary System:promoting financial integration 244

13 The global economy as an information economy 265

14 Greening international business:boon or bust? 286

15 Energy:the case of a global and globalizing industry 312

16 International business in a changing world 334

Index 343