Unit 1 Interview and Recruitment 1
Unit 2 Describing the Company 14
Unit 3 Telephoning 27
Unit 4 Office Routines 40
Unit 5 Business Meetings 52
Unit 6 Business Travel 65
Unit 7 Trade Shows 77
Unit 8 Marketing and Sales 88
Unit 9 Product Presentation 100
Unit 10 Business Negotiation 112
Unit 11 Customer Service 125
Unit 12 E-Commerce 138
Unit 13 Advertising Strategy 150
Unit 14 Public Relations 162
Unit 15 Performance Appraisal 174
Unit 16 Company Performance 186
附录A 常见商务演讲（Short Business Speeches） 198
附录B 答案（Answers） 203
参考文献 222