Part one:Theories and Basic Knowledge of International Trade 1
Unit 1 Specification and Exchange 1
Unit 2 The Structure of International Trade 14
Unit 3 Trade and Policies 25
Unit 4 Global Competition and National Competitive Advantage 35
Part two:Environment of International Trade 47
Unit 5 Subsidies and International Trade 47
Unit 6 U.S.-CHINA Trade Conflicts 56
Unit 7 Global Value Chains 66
Unit 8 Social Responsibility in Global Supply Chain 78
Part three:International Marketing 92
Unit 9 The Nature of International Market 92
Unit 10 The Environment of International Marketing 99
Unit 11 Identifying and Choosing International Market Appropriate 107
Unit 12 Export Pricing Strategies of Multinationals 113
Unit 13 International Business Negotiation 120
Unit 14 E-Commerce 128
Part four:Import&Export Practice 136
Unit 15 Trade Terms 136
Unit 16 The Import&Export Process 144
Unit 17 International Payment 156
Unit 18 International Cargo Transportation and Insurance 167
Unit 19 International Contracting 178
Unit 20 Inspection,Claim,Force Majeure and Arbitration 187
Appendix Ⅰ Solutions 196
Appendix Ⅱ Vocabulary 221