Chapter 1 The Internet and Business网络与商务 1
Background Information背景介绍 2
Unit 1 Understanding the Internet了解互联网 3
Unit 2 Doing Business from the“Outside In”“从外而内”开展业务 7
Unit 3 Net Benefits网络的益处 11
Chapter 2 Net Surfing网际遨游 15
Background Information背景介绍 16
Unit 1 Getting Started开端 17
Unit 2 Creating Company Web Site创立公司网站 21
Unit 3 Building Your E-brand创立电子品牌 30
Chapter 3 Fundamentals of E-commerce电子商务基础 35
Background Information背景介绍 36
Unit 1 Search Engine搜索引擎 37
Unit 2 E-mail电子邮件 42
Unit 3 Word Processing文字处理 49
Unit 4 Spreadsheet电子表格 55
Unit 5 Computer Operations计算机操作 61
Chapter 4 E-commerce电子商务 69
Background Information背景介绍 70
Unit 1 Finding Customers Online网上找客户 71
Unit 2 E-marketing网络营销 76
Unit 3 Online Negotiation网上洽谈 81
Unit 4 E-bank网上银行 98
Unit 5 Online Auction网上竞拍 103
Unit 6 Online Stock网上炒股 109
Unit 7 Shopping Online网上购物 112
Chapter 5 Security of E-commerce电子商务安全 119
Background Information背景介绍 120
Unit 1 Crazy Viruses疯狂病毒 121
Unit 2 Tactics of Hacker黑客攻略 126
Unit 3 Secure Electronic Transaction安全电子交易 132
Chapter 6 Cyber-net Knowledge网络知识 137
Background Information背景介绍 138
Unit 1 Hardware硬件 139
Unit 2 Software软件 144
Unit 3 How Does the Internet Work因特网如何工作 151
Unit 4 World Wide Web万维网 161
Unit 5 Download and Upload下载与上传 166
Addendum附录 171
Addendum 1 Hot Internet Sites热点网站 171
Addendum 2 Frequently Used Abbreviations for E-commerce电子商务英语常见缩略词 175
Addendum 3 Screen English屏幕英语 183
Addendum 4 Frequently Used Abbreviations for Online Chat网上聊天常用缩略语 190