Chapter 1
Part A An Evolution of Fashion（时装业的演变） 2
Highlights 6
For Review 6
New Words and Expressions 7
Translation 7
Websites 8
Notes to Part A 8
Supplementary Reading 9
Part B Costing Sheet（成本单） 12
Chapter 2
Part A Perception of Body Appearance and Its Relations to Clothing（外观感知及其与服装的关系） 16
Highlights 22
For Review 22
New Words and Expressions 23
Translation 23
Websites 24
Notes to Part A 24
Supplementary Reading 26
Part B Packing List（装箱单） 27
Chapter 3
Part A What does a Designer Do（服装设计师做什么） 32
Highlights 36
For Review 36
New Words and Expressions 36
Translation 37
Websites 37
Notes to Part A 37
Supplementary Reading 38
Part B The Designer Work Sheet（设计师工作单） 40
Chapter 4
Part A Fabricating a Line（选择服装用织物） 44
Highlights 48
For Review 48
New Words and Expressions 48
Translation 49
Websites 49
Notes to Part A 50
Supplementary Reading 51
Part B Establishment of Business Relationship＆Requesting Samples（建立商业联系和索取样本） 54
Chapter 5
Part A Pattern Making（纸样制作） 58
Highlights 62
For Review 62
New Words and Expressions 62
Translation 62
Websites 63
Notes to Part A 63
Supplementary Reading 64
Part B Inquiry,Offer and Counter-Offer（询盘、报盘和还盘） 66
Chapter 6
Part A The Apparel Manufacture（服装生产） 70
Highlights 74
For Review 74
New Words and Expressions 75
Translation 75
Websites 76
Notes to Part A 76
Supplementary Reading 77
Part B Sales Contract（销售合同） 79
Chapter 7
Part A Consumer Demand and Fashion Marketing（消费者需求与时装营销） 84
Highlights 88
For Review 88
New Words and Expressions 88
Translation 88
Websites 89
Notes to Part A 90
Supplementary Reading 91
Part B Letter of Credit（信用证） 93
Chapter 8
Part A The Fashion Retailer（时装零售商） 98
Highlights 102
For Review 103
New Words and Expressions 103
Translation 104
Websites 104
Notes to Part A 104
Supplementary Reading 106
Part B Bill of Lading＆Claims（提单和索赔） 108
Chapter 9
Part A Advertising,Special Events and Visual Merchandising（广告、专门促销活动和视觉销售） 114
Highlights 118
For Review 118
New Words and Expressions 118
Translation 119
Websites 119
Notes to Part A 120
Supplementary Reading 121
Part B Résumé（个人简历） 123
Chapter 10
Part A Careers in Fashion（时装产业的职业机会） 126
Highlights 130
For Review 131
New Words and Expressions 131
Translation 131
Websites 132
Notes to Part A 132
Supplementary Reading 133
Part B Recruitment Advertisement（招聘广告） 135
Keys to Translation 139
Glossary（词汇表） 148
参考文献 159