《商务英语写作》PDF下载

  • 购买积分:9 如何计算积分?
  • 作  者:羡锡彪主编;张佐成等编著
  • 出 版 社:北京:高等教育出版社
  • 出版年份:2002
  • ISBN:7040112590
  • 页数:196 页
图书介绍:“十五”国家级规划教材商务英语系列教材:本教材包括传统的商务书信写作和商务备忘录、电子邮件、商务报告、新闻稿、商务合同等,以及应用越来越多的其它类型的商务英语写作。

Chapter 1 Fundamentals of Business Writing 1

Chapter 2 The Layout of Business Letters 11

Chapter 3 The Direct Approach to Good-News and Neutral Messages 21

Chapter 4 The Indirect Approach to Bad-News Messages 33

Chapter 5 The Indirect Approach to Sales Letters 43

Chapter 6 Memos, E-mails, and Minutes 53

Chapter 7 Business Reports 67

Chapter 8 Informational and Analytical Reports 83

Chapter 9 Annual Reports 95

Chapter 10 Business Proposals and Business Plans 105

Chapter 11 Contract 117

Chapter 12 Press Releases 129

Chapter 13 Technical Descriptions 137

Chapter 14 Operating Instructions 147

Chapter 15 Questionnaires 157

Key to Exercises 165

Appendices 174