《商贸英语高级教程 2》PDF下载

  • 购买积分:8 如何计算积分?
  • 作  者:罗汉等主编
  • 出 版 社:上海:复旦大学出版社
  • 出版年份:2007
  • ISBN:730905394X
  • 页数:142 页
图书介绍:本书是高等专科学校商务英语和国际经济贸易专业的英语教材。

UNIT ONE 1

Text Business Cycle 1

Further Reading The Great Depression 8

UNIT TWO 11

Text The Introduction of Forbes 11

Further Reading Forbes Unveil Richest Chinese List 17

UNIT THREE 19

Text Apple May Be Holding Back the Music Biz 19

Further Reading Hollywood Hold Its Breath 25

UNIT FOUR 28

Text Foreign Auto Factories in China 28

Further Reading The Motor City 35

UNIT FIVE 37

Text For CEO Who Remade Nokia, One Bold Departure Deserves Another 37

Further Reading Nokia CEO Laments ‘an Era of Selfishness’ 45

UNIT SIX 47

Text All the Rage Since Reagan 47

Further Reading Different Shoes 54

UNIT SEVEN 56

Text Wal-Mart’s Challenge in China 56

Further Reading Wal-Mart’s Itching to Get into India, But It Won’t Be Easy 64

UNIT EIGHT 67

Text The Cat That Came Back 67

Further Reading Reebok and Adidas: A Good Fit 75

UNIT NINE 78

Text Challenges Ahead But Solid Growth in East Asia 78

Further Reading East Asia Update - China Overview 85

UNIT TEN 88

Text Development of and Prospects for China-Korea Economic Relations 88

Further Reading The Lessons from Korea’s Economic Development 95

UNIT ELEVEN 97

Text India and the Knowledge Economy 97

Further Reading What Is Knowledge? 106

UNIT TWELVE 108

Text Saving America’s Socks, But Killing Free Trade 108

Further Reading Where the Jobs Went? 115

UNIT THIRTEEN 117

Text Cheap Labor 117

Further Reading Is Cheap Labor an Active Factor for Economy? 123

UNIT FOURTEEN 126

Text Putting “E” to Work 126

Further Reading Opening the E -gates for Shopping in Nepal 132

UNIT FIFTEEN 134

Text Booming America, Partying Europe 134

Further Reading Mortgage Rates in China 140