《商务英语函电》PDF下载

  • 购买积分:10 如何计算积分?
  • 作  者:方宁,王维平主编
  • 出 版 社:杭州:浙江大学出版社
  • 出版年份:2004
  • ISBN:7308036898
  • 页数:201 页
图书介绍:本书是高职高专国际贸易专业系列教材之一。其内容涵盖了书信结构、建立业务关系,询盘、报盘和还盘,形式发票等,本书突出了技能的培养,遵循了“应用性原则”。本书中英文对照,并在每章之后附有练习答案,有利于高职高专学生自学。

Chapter Ⅰ Layout of a Business Letter 1

Chapter Ⅱ Establishment of Business Relations 13

Chapter Ⅲ Enquiries,Offers,Counter-offers and Acceptances 33

Chapter Ⅳ Sending a Proforma Invoice 58

Chapter Ⅴ Modes of Modern Communications 71

Chapter Ⅵ Sales Promotion 85

Chapter Ⅶ Terms of Payment 106

Chapter Ⅷ Packing 134

Chapter Ⅸ Insurance 155

Chapter Ⅹ Shipment 178

Appendix Ⅰ Useful Expressions in Starting a Letter 193

Appendix Ⅱ Useful Expressions in Ending a Letter 195

Appendix Ⅲ Frequently Used Country and Area Codes 197

Appendix Ⅳ Commonly Used Telex Abbreviations 199