Introduction 导言 1
Chapter One How to Apply for the Ideal Job 如何申请理想的工作 4
Exercise 1 Pharox 14
Exercise 2 Lawson Hotel 17
Exercise 3 Modern Industrial 19
Chapter Two The Résumé and the Interview 简历与面试 27
Exercise 4 Industrial Lubricants 32
Exercise 5 The Right Answers 39
Exercise 6 Talking about Yourself 42
Exercise 8 Difficult Issues 47
Exercise 7 Interview Techniques 47
Chapter Three Spoken Business Communication 口头商务沟通 55
Exercise 11 Challenges 56
Exercise 10 Your Future 56
Exercise 9 Three More Analysts 56
Exercise 12 Foreign Visitors 56
Exercise 13 Directors' Questions 63
Exercise 14 Sales Managers 64
Exercise 15 German Analysts 69
Chapter Four Communicating with Colleagues and Customers 同事沟通及客户沟通 81
Exercise 16 Positive Points 88
Exercise 17 Telephone Complaint 93
Exercise 18 Kitchen Flag 96
Chapter Five Written Communications 书面沟通 108
Exercise 19 Ginger Jewellery 112
Exercise 20 Diamond Office Equipment 114
Exercise 22 Dragons Basketball 116
Exercise 21 Mountainside Plastics 116
Chapter Six Business Meetings 商务会议 124
Exercise 23 Ransing Corporation 132
Exercise 24 Harland Hotel Meeting 134
Exercise 25 Charles Computing 143
Chapter Seven Cross-cultural Business Communications 跨文化商务沟通 149
Exercise 26 Programme Problems 153
Exercise 27 Conversation Topics 159
Chapter Eight Crisis Communications 危机沟通 169
Exercise 28 Action Points 187
Exercise 29 Staff Matters 188
Exercise 30 Communicating Internationally 189
Chapter Nine Media Communications 媒体沟通 196
Exercise 31 Banking on Success 201
Exercise 32 A Touch of Class 201
Exercise 33 Questions, Questions, Questions 207
Exercise 34 Making Looking Bad Look Good 210
Chapter Ten Business Communications Every Day 商务沟通日日练 222
Exercise 35 Winged Services 222
Exercise 36 Harmony and Peace 223
Exercise 37 Good Fortune Airways 224
Exercise 38 Nan Hai Cars 225
Exercise 39 Lunar New Year Parks 226
Exercise 40 The Royal Treatment 227
Exercise 41 Job Opportunity 227
Exercise 42 Getting the Picture 228
Exercise 43 Read the Newspaper 229
Exercise 44 Agenda Items 229
Appendices 附录Appendix One Cocktail Party（鸡尾酒会） 238
Appendix Two The Card Game（名片游戏） 241
Appendix Three Mr,Mrs,Ms,Dr or John（称谓问题） 244
Appendix Four Getting to Know You（第一次会面） 247
Appendix Five Dealing with Dinner（宴会礼仪） 249
Appendix Six Sneaky Phrases（常见隐语） 253
Appendix Seven Karaoke（卡拉OK现象） 256
Appendix Eight It's All a Matter of Face（面子问题） 257
Appendix Nine Be a Chinese Culture Vulture（汲取中国文化） 260