《剑桥商务英语实训教程》课程教学大纲 1
UNIT 1 Teamwork 1
UNIT 2 Brand Power 15
UNIT 3 Customer Service 29
UNIT 4 Entering a Market 42
UNIT 5 Corporate Culture 57
UNIT 6 Globalization 68
UNIT 7 Innovation 84
UNIT 8 Public Relations 100
UNIT 9 Merger and Acquisition 115
UNIT 10 Staff Motivation 130
UNIT 11 Cash Flow 146
UNIT 12 E-business and E-commerce 158
附录一：剑桥商务英语证书考试（BEC）简介 173
附录二：《剑桥商务英语实训教程》测试样题示例 175
附录三：剑桥商务英语口试指南及真题精选 192
附录四：剑桥商务英语证书考试实用词汇表 205