《外贸英语即学即用》PDF下载

  • 购买积分:10 如何计算积分?
  • 作  者:李欣,陈晓颖,刘玮编著
  • 出 版 社:北京:对外经济贸易大学出版社
  • 出版年份:2012
  • ISBN:9787566302847
  • 页数:236 页
图书介绍:本书包括27个单元,4个模块,基本涵盖了外贸界的各个领域。

Module One Staff Development 3

Unit 1 Job Interview 3

Unit 2 Salary Negotiation 9

Unit 3 New Staff Training 15

Unit 4 Impressive Business Presentation 23

Unit 5 Teamwork 31

Unit 6 Cultural Differences 39

Module Two Corporate Operation 49

Unit 7 Receiving and Sending-off Visitors 49

Unit 8 Telephone Communication 55

Unit 9 Ticket Reservation 61

Unit 10 Schedule Arrangement 69

Unit 11 Public Relations and Promotion 75

Unit 12 International Exhibition, Tradeshow and World Expo 83

Unit 13 Joint Venture 91

Unit 14 Tendering and Bidding 99

Unit 15 Overseas Development 105

Module Three Business Practice 113

Unit 16 Business Negotiation 113

Unit 17 Enquiry and Offer 121

Unit 18 Agency and Commission 127

Unit 19 Packaging 135

Unit 20 Shipment 141

Unit 21 Insurance 147

Unit 22 Terms of Payment 155

Unit 23 Signing a Contract 161

Unit 24 Complaints and Claims 167

Module Four Business Highlights 175

Unit 25 Financial Crisis 175

Unit 26 International Trade Frictions 187

Unit 27 Interviews with Chinese Business Heavyweights 201

Keys to the Exercises 219

References 235