LESSON ONE 1
Reading The Travel and Tourism Industry 1
Further Reading Thomas Cook 8
Oral English Practice Welcoming 11
LESSON TWO 14
Reading Transportation 14
Further Reading The Car Rental Business 20
Oral English Practice Sightseeing on the Way 24
LESSON THREE 28
Reading Tours 28
Further Reading Sales 38
Oral English Practice Checking in and Checking out 41
LESSON FOUR 46
Reading Travel and Tourism Marketing 46
Further Reading “Off-peak”Tourism Operation 56
Oral English Practice Tourism Marketing 59
LESSON FIVE 63
Reading Hotels and Motels 63
Further Reading Complaints 71
Oral English Practice Reception 74
LESSON SIX 79
Reading The Rooms Division 79
Further Reading A Hotel Concierge 87
Oral English Practice Housekeeping 89
LESSON SEVEN 93
Reading Food Service 93
Further Reading Chinese Cuisine 99
Oral English Practice In the Restaurant 102
LESSON EIGHT 107
Reading Hotel Chains 107
Further Reading J.Willard Marriott，Sr. 114
Oral English Practice Hotel Service 116
LESSON NINE 120
Reading Travel Distribution Channels 120
Further Reading A Travel Agent 127
Oral English Practice Booking Tickets 129
LESSON TEN 133
Reading The Travel Agency as Intermediary 133
Further Reading Outside Sales Representative 140
Oral English Practice The Travel Agency as Intermediary 142
LESSON ELEVEN 145
Reading Types of Travel Agencies 145
Further Reading Solutions to the Travel Agency's Problem 152
Oral English Practice Tour Information 155
LESSON TWELVE 158
Reading The Package Tour 158
Further Reading Tour Guide 165
Oral English Practice The Package Tour 170
LESSON THIRTEEN 174
Reading The Ingredients of a Tour 174
Further Reading The Best Tour of China 182
Oral English Practice Itinerary 185
LESSON FOURTEEN 189
Reading Entertainment 189
Further Reading Chinese Festivals 197
Oral English Practice Tour in the Scenic Spots 200
LESSON FIFTEEN 205
Reading Resume 205
Further Reading Resume 213
Oral English Practice Applying for a Job 215
LESSON SIXTEEN 219
Reading Interviewing 219
Further Reading Letter of Application 226
Oral English Practice Interviewing 229
APPENDIXES 234
REFERENCE 266