Introduction 2
Unit 1 Get Ready for the Hard Work 2
Writing a Lead 6
Unit 2 Begin at the Beginning 6
Unit 3 The Inverted Pyramid Lead 10
Unit 4 Tips for Writing a Lead 14
Unit 5 Protecting Yourself from Libel Suits 22
Writing a Straight News Story 26
Unit 6 Using the Inverted Pyramid 26
Unit 7 Strengths of the Inverted Pyramid Style 30
Unit 8 Using Quotations Correctly 36
Unit 9 Headlining Your Story 44
Unit 10 Writing Follow-up Stories 50
Broadcasting a News Story 56
Unit 11 Writing a Broadcast News Story 56
Unit 12 Writing the Lead of a Broadcast Story 61
Unit 13 Using Broadcast English 66
Unit 14 Being an Anchor Yourself 73
Writing a Feature Story 80
Unit 15 Organizing a Feature 80
Unit 16 Writing an Attractive Lead 86
Unit 17 Fine-Tuning Your Language 91
Unit 18 Conducting a Planned Interview 102
Becoming a Good Reporter 118
Unit 19 Finding Your Story Ideas 118
Unit 20 Loving Your People 135
Bibliography 143