THE COLLEGE OF ART AND DESIGN 2
A Creative Community 2
Support 5
School of Design 6
Faculty of Art,Design and Music Design 8
Foundation Studies 11
How to Apply(1)—Step by Step Guide 14
How to Apply(2) 17
Faculty of Art,Design And Music/Foundation Studies 19
Visual and Material Culture 22
Life in the Faculty 24
Terms and Conditions 27
THE WAY OF THINKING IN DESIGN 30
Redefining Materialism—Toward Meaningful Artefacts 30
But Man Dwells Poetically 35
Planning and Production(1) 42
Planning and Production(2) 44
"Blind Date"—Twelve Personal Experiences of the Shape and Tactility of Portable Objects 46
Media Design Research 48
Interface 52
The Nature of Exhibition Design 56
Design Considerations 58
Environmental Considerations 62
Point of Difference 65
Branding and Rebranding 67
Consumer Dialogue 69
Defining Effective Branding 71
The Transaction between Persons and Things 73
Design Activism 76
Case Study Motivation 80
Designing for Creativity 82
Second Modernity Versus Design Management 87
Business Response to Sustainable Development 91
Understanding Sustainable Development 96
Major Challenges to Sustainable Development 98
DESIGN METHODOLOGY 102
Real Time,Real Lives 102
What is the Internet? 106
Design for Exhibition 108
I'm Lost,It's Ok! 110
Venice—The Labyrinth 113
How to Use the Way—Finding System 115
The Gomitolo Point to Point Way-finding System 117
Our Research Method 118
Who We Are 119
Replacing the Existing Signs 120
Monitor Resolutions 122
Browsers—The Window on the Web 124
Design for Advertising 126
Design for Internet 129
Design for Signage 131
Files Sizes 132
Graphic Design and Sign Design 134
Let's Make Things Better 136
Time,Space,Media 140
Learning How to Learn 143
Design Studies 149
Processes for Design 152
Customer Journey maps 154
Ways of Thinking 156
Market Research 159
Operations Management：The Relentless Quest for Efficiency 161
Design as an Action or Process 163
Design Innovation and the Innovation 165
Designing for Needs,Not Wants 168
Reducing Complexity Through Forcing Functions 170
EXPERIMENTAL ART AND DESIGN 174
Pessi Rautio Unravels the Art of Anu Tuominen 174
Spice—Memories of Curry 177
Interactive Surround Sound Cube(ISS Cube) 178
Remote Furniture 179
Watchful Portrait 181
Digital Games as High Art 182
S Stands for Semantic 185
Aleksandr Borovsky's Statement 188
DESlGN TRENDS 193
Seven Mile Boots 193
The Value of Design Basics 195
The Word Watcher 198
Karma 200
Sound and Sign 203
Fashion in Focus 205
DESIGN FOR THE FUTURE 210
Future Learning Environment—Innovative Methods and Applications for Collaborative Learning 210
Interactive Playground 212
Future Media Home 213
Push/Pull 216
Dog [LAB]01 218
Installation Set-up 220
Content is Crucial to the Future of Digital Television 221
Systems and Services-Looking to the Future 224
DESIGN EVENTS 233
The Objects of Happiness 233
The Alliance Graphique Internationale(AGI) 239
PAHIT MANIS Poster Graphics Exhibition 242
Design Events 247
The Hong Kong Young Fashion Designers Contest 252
DESIGNERS 259
Production Designer ANNA ASP 259
"A Chair is Not Just a Chair—It is the Key to Interior Design" 261
Bodily Functions 264
Think like a Fashion Designer 266