《大学外贸英语》PDF下载

  • 购买积分:11 如何计算积分?
  • 作  者:冯祥春,隋思忠主编
  • 出 版 社:北京:中国商务出版社
  • 出版年份:2009
  • ISBN:9787801819789
  • 页数:268 页
图书介绍:本书系高等院校专业外贸英语经典教材,每课由课文、词汇、习题、阅读共四部分学习内容组成。此为第三版,其更新部分取材于最新的商贸英语专著、文献和报刊文章。

Lesson 1

Text:Import and Export 1

Additional Reading:Shipping,Insurance and Customs 12

Lesson 2

Text:International Trade 16

Additional Reading:Unique Problems in International Trade 33

Lesson 3

Text:Letters of Credit 37

Additional Reading:Incoterms(2000) 49

Lesson 4

Text:Trade Information 54

Additional Reading:Trade News 66

Lesson 5

Text:Keeping the Customer Satisfied 69

Additional Reading:Marketing 82

Lesson 6

Text:Fortune 500 86

Additional Reading:Bill Gates 97

Lesson 7

Text:The Spread of CHINA INC 101

Additional Reading:China and the U.S 116

Lesson 8

Text:The European Union 121

Additional Reading:The Euro 136

Lesson 9

Text:Transnational Corporations 141

Additional Reading:Third World Powerhouses 154

Lesson 10

Text:The Balance of International Payments 158

Additional Reading:The Securities Exchanges 169

Lesson 11

Text:Foreign Exchange Trading 172

Additional Reading:Quarterly Market Report—Global Market Perspective 184

Lesson 12

Text:The World Bank and the International Monetary Fund 189

Additional Reading:The Joint International Venture 199

Lesson 13

Text:WTO Agrees on New Round to Open Markets 203

Additional Reading:WTO and Its Ironies 217

Lesson 14

Text:The Changing World and Development 222

Additional Reading:E-Life 236

Lesson 15

Text:The Challenges of the 21st Century 240

Additional Reading:US Needs New Thinking on Global Trade 251

Lesson 16

Text:The World in 2030 254

Additional Reading:Japan's Stumbling Giants 265