《国际商务函电》PDF下载

  • 购买积分:12 如何计算积分?
  • 作  者:张晓云,杨小舟主编
  • 出 版 社:北京市:北京大学出版社
  • 出版年份:2008
  • ISBN:9787301136461
  • 页数:301 页
图书介绍:本书依据国际贸易通行惯例,就商务书信格式、商务关系的建立、询价与回复、报盘与还盘、促销、订购与确认、包装、运输、付款方式、保险、代理、投诉与处理、电子信函以及贸易形式等14个方面的内容编写而成。全书体例安排新颖,语言简洁规范.通过大量的技能训练把基础英语技能和外贸英语知识有机地结合起来,使学生具备较强的撰写国际商务英语书信的能力,实用性、针对性强。本书适合作为国际经济贸易、国际商务英语等专业的本科、高职高专,以及成人教育的教学用书,也可作为公司、企业在第一线处理商务信息的人士参考使用。

Unit 1 The Principles for Business Writing 1

Introduction 2

New Words 12

Notes 12

Useful Expressions 13

Exercises 17

Unit 2 Formats of Correspondence and E-mails 18

Introduction 19

New Words 26

Notes 27

Useful Expressions 28

Exercises 30

Unit 3 Invitation,Job Application,CV and Recommendation 32

Introduction 33

New Words 44

Notes 44

Useful Expressions 47

Exercises 48

Unit 4 Establish Business Relationship 51

Introduction 52

New Words 57

Notes 58

Useful Expressions 60

Exercises 62

Unit 5 Inquiry and Reply 64

Introduction 65

New Words 69

Notes 70

Useful Expressions 74

Exercises 76

Unit 6 Offer and Counter-offer 78

Introduction 79

New Words 83

Notes 84

Useful Expressions 89

Exercises 90

Unit 7 Order,Contract and Articles 92

Introduction 93

New Words 99

Notes 100

Useful Expressions 103

Exercises 105

Unit 8 Description of Goods,Package and Marks 109

Introduction 110

New Words 115

Notes 115

Useful Expressions 118

Exercises 120

Unit 9 Transportation 122

Introduction 123

New Words 129

Notes 130

Useful Expressions 133

Exercises 136

Unit 10 Methods of Payment 140

Introduction 141

New Words 148

Notes 150

Useful Expressions 155

Exercises 157

Unit 11 Insurance 162

Introduction 163

New Words 170

Notes 170

Useful Expressions 174

Exercises 177

Unit 12 Complaint,Claim and Settlement 180

Introduction 181

New Words 189

Notes 189

Useful Expressions 192

Exercises 195

Unit 13 Other Trade Modes 198

Introduction 199

New Words 205

Notes 205

Useful Expressions 207

Exercises 209

Unit 14 Credit Investigation and Status Enquiries 212

Introduction 213

New Words 218

Notes 218

Useful Expressions 220

Exercises 221

译文和练习参考答案 223

参考文献 301