《领先商务英语函电》PDF下载

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  • 作  者:芮燕萍;仲伟合,王立非主编
  • 出 版 社:北京:高等教育出版社
  • 出版年份:2013
  • ISBN:9787040370461
  • 页数:182 页
图书介绍:本教材作者结合多年的教学经验和科研经历,根据普通综合类院校学生的特点和实际情况而编写,难度适中,突出重点,易于普通高校学生理解和掌握。

Chapter One Structure and Layout of a Business Letter 1

Ⅰ.Introduction 1

Ⅱ.Principles of good business writing 1

Ⅲ.Parts of a business letter 5

Ⅳ.Layout of a business letter 14

Ⅴ.Format of an envelope 18

Notes 19

Exercises 19

Chapter Two Enquiries and Replies 21

Ⅰ.Related information 21

Ⅱ.Technical terms 22

Ⅲ.Sample letters 23

Notes to the samples 28

Exercises 30

Chapter Three Offers and Counter-offers 33

Ⅰ.Related information 33

Ⅱ.Technical terms 34

Ⅲ.Sample letters 35

Notes to the samples 41

Exercises 42

Chapter Four Orders and Their Fulfillment 45

Ⅰ.Related information 45

Ⅱ.Technical terms 46

Ⅲ.Sample letters 46

Notes to the samples 51

Exercises 52

Chapter Five Packing 55

Ⅰ.Related information 55

Ⅱ.Technical terms 56

Ⅲ.Sample letters 56

Notes to the samples 62

Exercises 63

Chapter Six Insurance 66

Ⅰ.Related information 66

Ⅱ.Technical terms 67

Ⅲ.Sample letters 68

Notes to the samples 75

Exercises 77

Chapter Seven Shipment 80

Ⅰ.Related information 80

Ⅱ.Technical terms 81

Ⅲ.Sample letters 82

Notes to the samples 90

Exercises 91

Chapter Eight Payment 94

Ⅰ.Related information 94

Ⅱ.Technical terms 95

Ⅲ.Sample letters 96

Notes to the samples 104

Exercises 104

Chapter Nine Complaints and Claims 108

Ⅰ.Related information 108

Ⅱ.Technical terms 108

Ⅲ.Sample letters 109

Notes to the samples 115

Exercises 116

Chapter Ten Agency 120

Ⅰ.Related information 120

Ⅱ.Technical terms 120

Ⅲ.Sample letters 121

Notes to the sample letters 129

Exercises 130

Chapter Eleven International Business Contracts 134

Ⅰ.Related information 134

Ⅱ.Technical terms 135

Ⅲ.Sample contracts 136

Notes to the samples 145

Exercises 146

Chapter Twelve Miscellaneous Business Correspondence 149

Ⅰ.Related information 149

Ⅱ.Samples 150

Exercises 160

参考文献 161

Key to Exercises 162