UNIT 1 LAUNCHING A NEW PRODUCT 1
Ⅰ Speaking and Oral Task 1
Ⅱ Language Points 1
Ⅲ Relevant Information 6
Ⅳ Trying Your Hand 7
Ⅴ Quiz 8
UNIT 2 PROMOTING ACTIVITIES 14
Ⅰ Speaking and Oral Task 14
Ⅱ Language Points 14
Ⅲ Relevant Information 17
Ⅳ Trying Your Hand 18
Ⅴ Quiz 19
UNIT 3 A COMPANY PROSPECTUS 25
Ⅰ Speaking and Oral Task 25
Ⅱ Language Points 25
Ⅲ Relevant Information 30
Ⅳ Trying Your Hand 31
Ⅴ Quiz 32
UNIT 4 PURCHASE AND PAYMENT 38
Ⅰ Speaking and Oral Task 38
Ⅱ Language Points 38
Ⅲ Relevant Information 43
Ⅳ Trying Your Hand 44
Ⅴ Quiz 45
UNIT 5 TRAINING AND LEARNING 52
Ⅰ Speaking and Oral Task 52
Ⅱ Language Points 52
Ⅲ Relevant Information 56
Ⅳ Trying Your Hand 57
Ⅴ Quiz 58
Ⅱ Language Points 63
Ⅰ Speaking and Oral Task 63
UNIT 6 PARTNERSHIP AND COOPERATION 63
Ⅲ Relevant Information 67
Ⅳ Trying Your Hand 68
Ⅴ Quiz 69
UNIT 7 BRANDS AND ADVERTISEMENTS 74
Ⅰ Speaking and Oral Task 74
Ⅱ Language Points 74
Ⅲ Relevant Information 79
Ⅳ Trying Your Hand 80
Ⅴ Quiz 81
UNIT 8 SHARING THE LOSS 87
Ⅰ Speaking and Oral Task 87
Ⅱ Language Points 87
Ⅲ Relevant Information 91
Ⅳ Trying Your Hand 92
Ⅴ Quiz 93
UNIT 9 BUSY AGENDA AND SCHEDULE 99
Ⅰ Speaking and Oral Task 99
Ⅱ Language Points 99
Ⅲ Relevant Information 105
Ⅳ Trying Your Hand 106
Ⅴ Quiz 108
UNIT 10 DEVELOPMENT PLANNING 113
Ⅰ Speaking and Oral Task 113
Ⅱ Language Points 113
Ⅲ Relevant Information 118
Ⅳ Trying Your Hand 119
Ⅴ Quiz 120
TEST ONE 125
TEST TWO 134
TEST THREE 144
KEYS 153