Unit 1 First Face-to-Face Communication 1
Unit 2 Further Communication 14
Unit 3 Business Phone CalIs 28
Unit 4 Informative Business Presentations 43
Unit 5 Persuasive Business Presentations 57
Unit 6 Briefing Meetings 72
Unit 7 Problem-Solving and Planning Meetings 87
Unit 8 Business Negotiations—Part One 102
Unit 9 Business Negotiations—Part Two 114
Unit 10 International Trade Negotiations 127
Unit 11 Event Management 140
Unit 12 Marketing Communication 154
Unit 13 Cross-cultural Communication 169
Unit 14 Career Guidance 184
Unit 15 JobInterviews—Answering Difficult Questions 198
Unit 16 Job Interviews—Answering Tricky Questions 211
Appendix 1 FunctionalExpressions 226
Appendix 2 Slang in Daily Expressions 229