经贸英语基础教程PDF电子书下载

What Economics Is 1

Unit One 1

Reading:Microeconomics Versus Macroeconomics 10

Unit Two 13

Why Management 13

Reading:General Principles of Management 22

Unit Three 26

Problems of Economic Organizations 26

Reading:Economics in the Social Sciences and in Government 35

Unit Four 38

Management As a Critical Element in Economic Growth 38

Reading:Science and Management 48

Unit Five 51

Bonds,Bank Debt,Common Stocks 51

Reading:What is Government Debt 65

The Evolution of Money 67

Unit Six 67

Reading:Money and Currency 78

Unit Seven 82

Foreign Exchange Rates and Their Ways of Quotation 82

Reading:Terminology for Exchange-Rate Changes 93

Unit Eight 95

The Meaning of Marketing 95

Reading:Functions of Marketing 105

Unit Nine 111

Looking at the International Marketing Environment 111

Reading:Benefits of Stability and Obstacles to Change in Industrial Markets 125

Unit Ten 131

The Federal Income Tax 131

Reading:Lawyers Must Know the Income Tax Law 143

Comparative Tax Systems-United States vs.Great Britain 150

Unit Eleven 150

Reading:Tax Reform in China 163

Unit Twelve 169

Basic Financial Statements 169

Reading:Financial Statement Analysis 180

Unit Thirteen 184

Internationalisation of Accounting Firm 184

Reading:Multinational Corporation 194

Unit Fourteen 198

The Field of Accounting 198

Reading:Accounting and Financial Management 209

Unit Fifteen 212

New Forms of International Trade 212

Reading:Sino-Foreign Joint Ventures 222

Imports and Exports 226

Unit Sixteen 226

Reading:The National Ganis from International Trade 236

Unit Seventeen 241

Letter of Credit(Ⅰ) 241

Reading:A Case for a Letter of Credit 248

Unit Eighteen 251

Letter of Credit(Ⅱ) 251

Reading:A Brief Letter of Credit 261

Unit Nineteen 262

A Specimen of English Business Letter 262

Reading:Telex 275

Unit Twenty 279

Practical Banking English Correspondence 279

Reading:Amendment of Refund Bond 289

Translation of the Text 290

Appendix:Key to Exercises(Units 1-20) 336