实用商务英语会话精编PDF电子书下载

Unit 1 Opening an Account 1

Unit 2 Sign a Contract 11

Unit 3 Bulk Buying 21

Unit 4 Packing 33

Unit 5 Inspection 42

Unit 6 An Arrangement of Customs Clearance 61

Unit 7 Insurance 69

Unit 8 Tender 75

Unit 9 Trademark Registration 85

Unit 10 Application for Patent 96

Unit 11 Advertisement 103

Unit 12 Market Research 112

Unit 13 Pricing Strategies 123

Unit 14 Product Description 136

Unit 15 Sales Promotion 147

Unit 16 On China's Foreign Trade Policy 165

Unit 17 The Interview 180

Unit 18 A Joint Venture in the Works 190

Unit 19 Registering a Company in Hong Kong 207

Unit 20 Negotiating a Deal 221

Translation of the Text and Practice 236

Appendix 1 Common Business English Terms 298

Appendix 2 Common Business English Abbreviations 312