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现代管理学  英文版  第7版
现代管理学  英文版  第7版

现代管理学 英文版 第7版PDF电子书下载

社会科学

  • 电子书积分:18 积分如何计算积分?
  • 作 者:(美)(S.C.切尔托)Samuel C.Certo著
  • 出 版 社:北京:清华大学出版社
  • 出版年份:1998
  • ISBN:7302031614
  • 页数:640 页
图书介绍:
《现代管理学 英文版 第7版》目录

BRIEF CONTENTS 1

Part 1 INTRODUCTION 1

TO MANAGEMENT 1

1 MANAGEMENT 1

AND MANAGEMENT CAREERS 1

Video Case:Lands'End,Inc.—A Brief History 24

2 THE HISTORY OF MANAGEMENT 27

3 CORPORATE SOCIAL RESPONSIBILITY AND BUSINESS ETHICS 49

4 MANAGING IN THE GLOBAL ARENA 77

Video Case:Doing Business Abroad the Lands'End Way 106

Part 2 PLANNING 110

5 ORCANIZATIONAL OBJECTIVES 110

6 FUNDAMENTALS OF PLANNING 132

7 MAKING DECISIONS 152

8 STRATEGIC PLANNING 175

9 PLANS AND PLANNING TOOLS 200

Video Case:Planning in the Coming Home Division at Lands'End 222

Part 3 ORGANIZING 226

10 FUNDAMENTALS OF ORGANIZING 226

11 RESPONSIBILITY AUTHORITY,AND DELEGATION 249

12 MANAGING HUMAN RESOURCES 272

13 ORGANIZATIONAL CHANGE AND STRESS 296

Video Case:Product Development at Lands'End:From a Functional to a Team Approach 321

PART 4 INFLUENCING:FOUNDATIONS FOR LEADING 324

14 FUNDAMENTALS OF INFLUENCING AND COMMUNICATION 324

15 LEADERSHIP 348

16 MOTIVATION 378

17 GROUPS,TEAMS,AND CORPORATE CULTURE 402

18 UNDERSTANDING PEOPLE:ATTITUDES,PERCETION,AND LEARNING 428

Video Case:Lands'End:Controlling a Much Envied Work Climate 450

Part 5 CONTROLUNG 454

19 PRINCIPLES OF CONTROLLING 454

20 PRODUCTION MANAGEMENT AND CONTROL 475

21 INFORMATION AND TECHNOLOGY 506

Video Case:Lands'End:Getting The Product Out to the Customer 536

Part 6 TOPICS FOR SPECIAL EMPHASIS 540

22 QUALITY:BUILDING COMPETITIVE ORGANIZATIONS 540

23 MANAGEMENIT AND DIVERSITY 563

Video Case:Giving High Quality Customer Service:A Focal Point at Lands'End 588

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