国际商务英语写作PDF电子书下载

1．英语写作的基础知识 Mechanics of English Writing 1

1.1．数字 Numbers 3

1.2．日期 Dates ＆ Days 7

1.3．时间 Time 10

1.4．货币 Currencies 12

1.5．地址 Addresses 15

1.6．称呼 Salutations 20

1.7．落款 Complementary Closes 23

1.8．版面与信封 Page Layouts ＆ Envelopes 25

2．公关往来 Public Relations Communication 28

2.1．致辞 Ceremonial Speeches 29

2.2．祝贺信 Congratulation Letters 35

2.3．感谢信 Letters of Thanks 41

2.4．慰问信 Letters of Sympathy 47

2.5．名片 Name Cards ＆ Plates 49

2.6．贺卡 Greeting Cards 55

2.7．练习 Exercises 57

3．邀请函柬 Invitations ＆ Responses 59

3.1．发出邀请 Sending Invitations 61

3.2．接受邀请 Accepting Invitations 65

3.3．谢绝邀请 Declining Invitations 68

3.4．商务邀请 Invitations for Business Purposes 72

3.5．请柬样式 Sample Invitation Cards 76

4．一般询函 General Requests ＆ Responses 79

4.1．一般询问 Routine Requests 81

4.2．应求询问 Solicited Requests 86

4.3．自发询问 Unsolicited Requests 91

4.4．劝说询问 Persuasive Requests 97

4.5．回复询函 Replies ＆ Responses 99

4.6．征订征购单 Order Forms 102

4.7．练习 Exercises 105

5．通知启事 Notices ＆ Notifications 111

5.1．内部通知 Interoffice Notices 112

5.2．业务通知 Interfirm Notices 114

5.3．公众通知 Public Notices 117

5.4．媒体发布稿 Media Releases 120

5.5．团体通知 Target Notifications 122

5.6．多样化表达 Flexible Presentations 125

5.7．练习 Exercises 127

6．会议记录 Meeting Minutes 133

6.1．概述、过程和会前准备 Overview on Meetings 133

6.2．会议通知及其内容 Notice ＆ What to Include 135

6.3．会议记录的内容 Breakdowns in Meeting Minutes 137

6.4．会议记录的格式 Formatting the Minutes 140

6.5．会议记录举例 Exemplary Minutes 141

6.6．练习 Exercises 145

7．日程安排 Schedules ＆ Itineraries 146

7.1．展会公示 Public Notifications 147

7.2．报到须知 Registration 153

7.3．日程安排 Agendas ＆ Schedules 158

7.4．会外活动 Beyond Itineraries 165

7.5．练习 Exercises 169

8．备忘录 Memorandums 176

8.1．概述 Overview 176

8.2．构成与说明 Organization ＆ Tips 177

8.3．事由栏 Subject Line 179

8.4．备忘录举例 Examples 180

9．商务报告 Business Reports 186

9.1．概述 Overview 186

9.2．简式报告 Brief Reports 188

9.3．正式报告 Working Reports 189

9.4．报告举例 Exemplary Reports 190

10．公司简介 Corporate Profiles 205

10.1．概述 Overview 205

10.2．举例 Examples 207

11．产品使用说明 User Guides ＆ Instructions 212

11.1．电子产品使用说明 Electronic Devices 214

11.2．机电产品使用说明 Mechanical ＆ Electrical Products 215

11.3．食品、饮料使用说明 Food ＆ Beverage Briefs 218

11.4．其他产品使用说明 Other User Guides 218

12．电子邮件 Email Messages 222

12.1．优点 Features ＆ Benefits 222

12.2．应用 Applications 223

12.3．构成 Parts of an Email 224

12.4．分述 Breakdown Featuring 224

12.5．网络礼仪 Netiquettes 227

12.6．小结 Summary 230

12.7．电子邮件举例 Exemplary Emails 230

参考文献 240