商务英语谈判PDF电子书下载

Part Ⅰ Preparation谈判前的准备 2

Chapter 1 Make an Appointment预约 2

Background Information背景介绍 2

Unit 1 Telephone Calls电话用语 3

Unit 2 Arrangement约定 11

Unit 3 Reservation预订 19

Chapter 2 Come into Contact初步接触 25

Background Information背景介绍 25

Unit 1 Greeting寒暄 26

Unit 2 Introduction介绍 33

Unit 3 Promote the Product推销产品 38

Unit 4 Establish Trade Relations建立贸易关系 47

Part Ⅱ Negotiation谈判进行中 54

Chapter 1 Negotiations of Business Activities商务实战谈判 54

Background Information背景介绍 54

Unit 1 Inquiry询盘 55

Unit 2 Offer报盘 67

Unit 3 Counteroffer and Counter-Counteroffer还盘及反还盘 76

Unit 4 Price价格 88

Unit 5 Discount折扣 96

Unit 6 Commission佣金 101

Unit 7 Payment付款 110

Unit 8 Insurance保险 131

Unit 9 Packing包装 147

Unit 10 Shipment装运 160

Unit 11 Inspection商检 176

Chapter 2 Negotiations of Business Affairs商贸事宜谈判 185

Background Information背景介绍 185

Unit 1 Quality and Quantity质量和数量 186

Unit 2 Contract Terms合同条款 193