国际商务英语写作PDF电子书下载

1.英语写作的基础知识Mechanics of English Writing 1

1.1.数字Numbers 2

1.2.日期Dates ＆ Days 6

1.3.时间Time 9

1.4.货币Currencies 11

1.5.地址Addresses 14

1.6.称呼和落款Salutations ＆ Closes 19

1.7.版面与信封Page Layouts ＆ Envelope Formatting 24

2.公关往来Public Relations Communications 27

2.1.致辞Ceremonial Speeches 28

2.2.祝贺信Congratulation Letters 33

2.3.感谢信Letters of Thanks 39

2.4.慰问信Letters of Sympathy 43

2.5.名片Name Cards ＆ Plates 44

2.6.贺卡Greeting Cards 49

3.邀请函柬Invitations ＆ Responses 52

3.1.发出邀请Sending Invitations 54

3.2.接受邀请Accepting Invitations 57

3.3.谢绝邀请Declining Invitations 59

3.4.商务邀请Invitations for Business Occasions 62

3.5.请柬样式Sample Invitation Cards 66

4.一般询函General Requests ＆ Responses 69

4.1.一般询问Routine Requests 71

4.2.应求询问Solicited Requests 76

4.3.自发询问Unsolicited Requests 80

4.4.劝说询问Persuasive Requests 85

4.5.回复询函Replies ＆ Responses 87

4.6.征订征购单Order Forms 90

4.7.练习Exercises 92

5.通知启事Notices ＆ Notifications 98

5.1.内部通知Interoffice Notices 99

5.2.业务通知Interfirm Notices 100

5.3.公众通知Public Notices 103

5.4.媒体发布稿Media Releases 106

5.5.团体通知Target Notifications 108

5.6.多样化表达Flexible Presentations 111

5.7.练习Exercises 113

6.1.概述、过程和会前准备Overview on Meetings 118

6.会议记录Meeting Minutes 118

6.2.会议通知及其内容Notice ＆ What to Include 119

6.3.会议记录的内容Breakdowns in Meeting Minutes 122

6.4.会议记录的格式Formatting the Minutes 124

6.5.会议记录举例Exemplary Minutes 125

6.6.练习Exercises 129

7.日程安排Schedules ＆ Itineraries 130

7.1.展会公示Public Notifications 131

7.2.报到须知Registration 137

7.3.日程安排Agendas ＆ Schedules 142

7.4.会外活动Beyond Itineraries 149

7.5.练习Exercises 152

8.备忘录Memorandums 159

8.1.概述Overview 159

8.2.构成与说明Organization ＆ Tips 160

8.3.事由栏Subject Line 161

8.4.备忘录举例Examples 163

9.1.概述Overview 168

9.商务报告Business Reports 168

9.2.简式报告Brief Reports 170

9.3.正式报告Working Reports 170

9.4.报告举例Exemplary Reports 172

10.公司简介Corporate Profiles 186

10.1.概述Overview 186

10.2.举例Examples 188

11.产品使用说明User Guides ＆ Instructions 192

11.1.电子产品使用说明Electronic Devices 194

11.2.机电产品使用说明Mechanic ＆ Electrical Products 195

11.3.食品、饮料使用说明Food ＆ Beverage Briefs 197

11.4.其他产品使用说明Other User Guides 198

12.电子邮件Email Messages 202

12.1.优点Features ＆ Benefits 202

12.2.应用Applications 203

12.3.构成Parts of an Email 204

12.4.分述Breakdown Featuring 204

12.5.网络礼仪Netiquettes 207

12.6.小结Sum-up 209