B-to-B电子商务 英文本PDF电子书下载

Arrow Electronics 1

Summary 1

Case 3

Questions and Ideas to Consider 23

Rosenbluth International and Biztravel．com 25

Summary 25

Case 27

Questions and Ideas to Consider 51

MarketSoft 53

Summary 53

Case 55

Questions and Ideas to Consider 82

Summary 83

DigitalThink：Building a Sales Force 83

Case 85

Questions and Ideas to Consider 117

E-Hubs：The New B2B Marketplaces 119

Summary 119

Article 121

Questions and Ideas to Consider 128

FreeMarkets OnLine 129

Summary 129

Case 131

Questions and Ideas to Consider 151

VerticalNet 153

Summary 153

Case 155

Questions and Ideas to Consider 180