商务英语函电＝BUSINESS ENGLISH CORRESPONDENCEPDF电子书下载

Unit 1 Introduction of Business Letters 1

Learning Aims 1

Background Know1edge 2

Writing Tips 9

Exercises 10

Supplementary Reading 11

Unit 2 Establishment of Business Relations 12

Learning Aims 12

Background Knowledge 13

Writing Tips 13

Sentence Patterns & Examples 14

Specimen Letters 15

Notes 17

Exercises 18

Supplementary Reading 21

After-Class Study 22

Chinese Version of Specimen Letters 23

Unit 3 Enquiries and Replies 25

Learning Aims 25

Background Knowledge 26

Writing Tips 26

Sentence Patterns & Examples 27

Specimen Letters 28

Notes 31

Exercises 33

Supplementary Reading 35

After-Class Study 37

Chinese Version of Specimen Letters 38

Unit 4 Offers, Counter-offers and Acceptance 41

Learning Aims 41

Background Knowledge 42

Writing Tips 44

Sentence Patterns & Examples 47

Specimen Letters 48

Notes 50

Exercises 53

Supplementary Reading 55

After-Class Study 57

Chinese Version of Specimen Letters 62

Unit 5 Sales Promotion 64

Learning Aims 64

Background Knowledge 65

Writing Tips 66

Sentence Patterns & Examples 66

Specimen Letters 68

Notes 70

Exercises 72

Supplementary Reading 75

After-Class Study 76

Chinese Version of Specimen Letters 78

Unit 6 Orders and Acknowledgements 81

Learning Aims 81

Background Knowledge 82

Writing Tips 82

Sentence Patterns & Examples 83

Specimen Letters 84

Notes 86

Exercises 87

Supplementary Reading 89

After-Class Study 93

Chinese Version of Specimen Letters 93

Unit 7 Terms of Payment 96

Learning Aims 96

Background Knowledge 97

Writing Tips 99

Sentence Patterns & Examples 99

Specimen Letters 101

Notes 105

Exercises 111

Supplementary Reading 114

After-Class Study 116

Chinese Version of Specimen Letters 126

Unit 8 Packing 130

Learning Aims 130

Background Knowledge 131

Writing Tips 134

Sentence Patterns & Examples 135

Specimen Letters 137

Notes 139

Exercises 141

Supplementary Reading 144

After-Class Study 145

Chinese Version of Specimen Letters 147

Unit 9 Insurance 150

Learning Aims 150

Background Knowledge 151

Writing Tips 153

Sentence Patterns & Examples 153

Specimen Letters 154

Notes 156

Exercises 161

Supplementary Reading 164

After-Class Study 166

Chinese Version of Specimen Letters 169

Unit 10 Shipment 171

Learning Aims 171

Background Knowledge 172

Writing Tips 173

Sentence Patterns & Examples 174

Specimen Letters 175

Notes 178

Exercises 179

Supplementary Reading 182

After-Class Study 183

Chinese Version of Specimen Letters 187

Unit 11 Complaints and Claims 189

Learning Aims 189

Background Knowledge 190

Writing Tips 190

Sentence Patterns & Examples 191

Specimen Letters 193

Notes 196

Exercises 197

Supplementary Reading 199

After-Class Study 201

Chinese Version of Specimen Letters 202

Unit 12 Agency 205

Learning Aims 205

Background Knowledge 206

Writing Tips 206

Sentence Patterns & Examples 207

Specimen Letters 208

Notes 210

Exercises 213

Supplementary Reading 216

After-Class Study 223

Chinese Version of Specimen Letters 225

Key to Exercises 227

Bibliography （参考文献） 246