国际商务函电 范例及应用PDF电子书下载

Chapter One Basic Knowledge of Business Letter 1

Part 1 The Structure of a Business Letter 2

Part 2 The Structure of Fax and E-mail 8

Part 3 The Format of a Business Letter 11

Part 4 Principles of Business Letter Writing 14

Chapter Two Establishment of Business Relations 21

Chapter Three Sales Promotion＆Business Commercials 39

Chapter Four Credit Enquiry 53

Chapter Five Enquiries 63

Chapter Six Offers and Counter-offers 75

Chapter Seven Orders and Acceptances 91

Chapter Eight Payment 107

Chapter Nine Packing 121

Chapter Ten Shipment 135

Chapter Eleven Insurance 149

Chapter Twelve Complaints and Claims 159

Chapter Thirteen Other Types of Business Letters 171

Key to Exercises 189

Bibliography 207