新编国际商务英语函电PDF电子书下载

Unit1 Business Letter Writing(商务信函的撰写) 1

1.Layout of Business Letters 1

2.Writing Principles of Business Letters 10

Unit2 Invitation and Arrangement of Visits(邀请和安排访问) 16

1.Introduction 16

2.Points for Attention 16

3.Business Letters 17

4.Language Points 21

5.Word Study 24

6.Useful Sentence Menu 25

7.Exercises 26

8.Reading and Comprehension 30

Unit3 Establishing Business Relations(建立贸易关系) 32

1.Introduction 32

2.Points for Attention 32

3.Business Letters 33

4.Language Points 36

5.Word Study 41

6.Useful Sentence Menu 42

7.Exercises 43

8.Reading and Comprehension 47

Unit4 Enquiries and Replies(询盘与答复) 49

1.Introduction 49

2.Points for Attention 49

3.Business Letters 49

4.Language Points 53

5.Word Study 58

6.Useful Sentence Menu 60

7.Exercises 61

8.Reading and Comprehension 65

Unit5 Quotations,offers and Counter-offers(报价、报盘和还盘) 67

1.Introduction 67

2.Points for Attention 67

3.Business Letters 68

4.Language Points 71

5.Word Study 75

6.Useful Sentence Menu 76

7.Exercises 77

8.Reading and Comprehension 81

Unit6 Sales Promotion(促销) 83

1.Introduction 83

2.Points for Attention 83

3.Business Letters 83

4.Language Points 88

5.Word Study 91

6.Useful Sentence Menu 92

7.Exercises 93

8.Reading and Comprehension 98

Unit7 Orders and Their Fulfilment(定单及其执行) 100

1.Introduction 100

2.Points for Attention 100

3.Business Letters 100

4.Language Points 104

5.Word Study 108

6.Useful Sentence Menu 109

7.Exercises 110

8.Reading and Comprehension 115

Unit8 Payment(支付) 117

1.Introduction 117

2.Points for Attention 117

3.Business Letters 117

4.Language Points 121

5.Word Study 124

6.Useful Sentence Menu 125

7.Exercises 126

8.Reading and Comprehension 130

Unit9 Packing(包装) 132

1.Introduction 132

2.Points for Attention 132

3.Business Letters 132

4.Language Points 137

5.Word Study 140

7.Exercises 142

6.Useful Sentence Menu 142

8.Reading and Comprehension 146

Unit10 Shipping(装运) 148

1.Introduction 148

2.Points for Attention 148

3.Business Letters 149

4.Language Points 152

5.Word Study 155

6.Useful Sentence Menu 156

7.Exercises 157

8.Reading and Comprehension 161

Unit11 Insurance(保险) 163

1.Introduction 163

2.Points for Attention 163

3.Business Letters 163

4.Language Points 167

5.Word Study 170

6.Useful Sentence Menu 171

7.Exercises 172

8.Reading and Comprehension 175

Unit12 Claim and Settlement(索赔与理赔) 177

1.Introduction 177

2.Points for Attention 177

3.Business Letters 177

4.Language Points 181

5.Word Study 184

6.Useful Sentence Menu 185

7.Exercises 186

8.Reading and Comprehension 189

Unit13 Agency(代理) 191

1.Introduction 191

2.Points for Attention 191

3.Business Letters 191

4.Language Points 196

5.Word Study 197

7.Exercises 199

6.Useful Sentence Menu 199

8.Reading and Comprehension 204

Unit14 Flexible Trade(灵活贸易) 205

1.Introduction 205

2.Points for Attention 205

3.Business Letters 206

4.Language Points 210

5.Word Study 214

7.Exercises 216

6.Useful Sentence Menu 216

8.Reading and Comprehension 220

Unit15 Contracts and Documents(合同和单证) 222

1.Introduction 222

2.Sales Contracts 222

3.Letters of Credit 228

4.Bill of Lading 233

5.Word Study 235

6.Useful Sentence Menu 236

7.Exercises 237

8.Reading and Comprehension 242

Unit16 Commercials(商务广告) 244

1.Introduction 244

2.Points for Attention 244

3.Language Points 248

4.Word Study 249

5.Exercises 250

6.Reading and Comprehension 251

Unit17 Electronic Correspondence(电子信函) 253

1.Electronic Mail 253

2.Fax 254

3.Telex 254

4.Telegrams 255

Appendices(附录) 257

1.Specimens of Export Documentation 257

2.IDD Codes Time Differences 287

3.Key to the Exercises 289