高级商务英语教程 1PDF电子书下载

Unit 1 Saving and Consumption 1

Part Ⅰ Preview Activities 1

Part Ⅱ Intensive Reading 2

Text A Americans Save so Little,but What Can Be Done to Change That？ 2

Part Ⅲ Supplementary Reading 12

Text B Leave It to the Markets！ 12

Unit 2 Home Ownership 15

Part Ⅰ Preview Activities 15

Part Ⅱ Intensive Reading 16

Text A The End of Ownership：Why Aren't Young People Buying More Houses？ 16

Part Ⅲ Supplementary Reading 27

Text B America's Emerging Housing Crisis 27

Unit 3 Entrepreneurship 30

Part Ⅰ Preview Activities 30

Part Ⅱ Intensive Reading 31

Text A Magic Formula 31

Part Ⅲ Supplementary Reading 43

Text B What Is“Entreprencurship”in the 21st Century？ 43

Unit 4 Automobile Industry and Its Bankruptcy 46

Part Ⅰ Preview Activities 46

Part Ⅱ Intensive Reading 47

Text A The Lessons of the GM Bankruptcy 47

Part Ⅲ Supplementary Reading 56

Text B The Wrong Lesson from Detroit's Bankruptcy 56

Unit 5 Investment in Higher Education 59

Part Ⅰ Preview Activities 59

Part Ⅱ Intensive Reading 60

Text A Universities：Excellence vs Equity 60

Part Ⅲ Supplementary Reading 72

Text B Is an Ivy League Diploma Worth It？ 72

Unit 6 Drop of Oil Prices 75

Part Ⅰ Preview Activities 75

Part Ⅱ Intensive Reading 76

Text A Effects of the Oil Price Drop 76

Part Ⅲ Supplementary Reading 88

Text B The Facts Behind Oil's Price Collapse 88

Unit 7 Trade Protectionism 91

Part Ⅰ Preview Activities 91

Part Ⅱ Intensive Reading 92

Text A Protectionism—The Hidden Persuaders 92

Part Ⅲ Supplementary Reading 103

Text B Protectionism Alert 103

Unit 8 Corporate Social Responsibility 106

Part Ⅰ Preview Activities 106

Part Ⅱ Intensive Reading 107

Text A Just Good Business 107

Part Ⅲ Supplementary Reading 118

Text B Corporate Social Responsibility at Apple 118

Unit 9 Youth Unemployment 121

Part Ⅰ Preview Activities 121

Part Ⅱ Intensive Reading 122

Text A Generation Jobless 122

Part Ⅲ Supplementary Reading 134

Text B Young,Educated and Jobless in France 134

Part Ⅰ Preview Activities 139

Part Ⅱ Intensive Reading 140

Text A Falling Deficit Alters Debate 140

Part Ⅲ Supplementary Reading 150

Text B After a“Fiscal Cliff”Deal,What Next？ 150

Part Ⅰ Preview Activities 153

Part Ⅱ Intensive Reading 154

Text A Why E-Business Is Now Everyone's Business？ 154

Part Ⅲ Supplementary Reading 164

Text B Internet Will Continue Its Disruptive Course 164

Part Ⅰ Preview Activities 167

Part Ⅱ Intensive Reading 168

Text A Lottery of Life 168

Part Ⅲ Supplementary Reading 177

Text B So Similar,So Different 177