实用商务英语写作教程PDF电子书下载

Part One　Business Communications 2

Chapter 1　Introduction 2

1　Parts of business letters 2

2　E-mail 7

3　Writing rules for business communications 13

Exercises 19

Chapter 2　Business Relations 26

1　Introduction 27

2　Initiation 30

3　Establishing a business relationship 32

Exercises 36

Chapter 3　Agency 41

1　Asking for sole agency and replying 42

2　Seeking agency and replying 43

3　Agency agreements 44

4　Granting attorneyship 45

5　Offering terms for consideration 45

6　Confirming the terms of agency 46

Exercises 47

Chapter 4　Consultation 49

1　Consultation of credit 49

2　Consultation of suggestions 53

Exercises 54

3　Letters of thanks after consultation 54

Chapter 5　Sales Letters 57

1　Intrigue or entertain 57

2　Support or assure 57

3　Propose or deal 57

4　Touch or pat 58

Exercises 62

Chapter 6　Inquiry 64

Inquiry 64

Exercises 69

Chapter 7　Quotation 72

Quotation 72

Exercises 75

Chapter 8　Offers Responses 77

1　Offer 77

2　Refusing to accept the offer 79

3　Acceptance 80

4　Counter-offer 81

Exercises 85

Chapter 9　Orders Responses 88

1　Order 88

2　Dealing with orders 89

Exercises 91

Chapter 10　Packing Marking 94

1　Packing 94

2　Marking 95

Exercises 96

Chapter 11　Shipment 98

Shipment 98

Exercises 103

Chapter 12　Insurance 105

Insurance 105

Exercises 108

Chapter 13　Payment 110

1　Discussing mode of payment 111

2　Amendment of L/C 115

3　Collection letters 116

4　Special requests for payment 120

Exercises 125

Chapter 14　Complaints or Claims Responses 128

Complaints or claims responses 128

Exercises 137

Chapter 15　Notes,Notices Announcements 141

1　Notes 141

2　Notices announcements 144

Exercises 149

Chapter 16　Memorandums 151

Memorandums 151

Exercises 155

1　Invitation cards 158

Chapter 1　Invitation Responses 158

Part Two Social Communications 158

2　Invitation letters 160

Exercises 163

Chapter 2　Thanks Apologies 165

1　Thanks 165

2　Apologies 169

Exercises 171

Chapter 3　Congratulations Wishes 173

1　Congratulations 173

2　Wishes 178

Exercises 180

1　Compliment 181

Chapter 4　Compliment Consolation 181

2　Conso1ation 183

3　Condo1ence 184

Exercises 186

Chapter 5　Welcome Farewell 187

1　Welcome 187

2　Farewell 188

Exercises 190

Chapter 6　Appointments Reservations 192

1　Appointments and responses 192

2　Reservations and responses 195

Exercises 197