商务英语教师用书 第4册PDF电子书下载

Unit 1 Ways to Success 1

Unit 2 Ways to Success:A Self-made Man 13

Unit 3 Corporate Culture 21

Unit 4 Corporate Culture:Management and Change 31

Unit 5 Investment 39

Unit 6 Investment:Businesses Go to Universities 47

Unit 7 Marketing 51

Unit 8 Marketing:Marketing Plan and Planning for a Product Launch 63

Unit 9 Making a Deal 67

Unit 10 Making a Deal:Corporate Entertainment at Watson's 83

Unit 11 Import and Export 93

Unit 12 Import and Export:Happy Family Goes to Boston 109

Unit 13 Corporate Social Responsibility 119

Unit 14 Corporate Social Responsibility:What's Happening Down There? 129

Unit 15 Life and Work 139

Unit 16 Life and Work:Lifestyle of Different Occupations 153