国际商务谈判英语PDF电子书下载

Unit 1 An Introduction to Negotiation 1

Unit 2 Personal Qualities of a Negotiator 12

Unit 3 Assemblage of a Business Negotiation Team 24

Unit 4 The Seller's Preparation for Negotiation 36

Unit 5 The Buyer's Preparation for Negotiation 48

Unit 6 Stages in Business Negotiation 61

Unit 7 Business Negotiation Styles 72

Unit 8 Guidelines for Business Negotiation 92

Unit 9 Business Negotiation Strategy 104

Unit 10 Business Negotiation Skills 115

Unit 11 Psychological Analysis in Business Negotiation 124

Unit 12 Cultural Differences in Business Negotiation 140

Unit 13 The Use of Language in Business Negotiation 150

Unit 14 Business Negotiation Manners 160

Unit 15 How to Close the Deal 170

Key to Exercises 181