实用国际商务英语PDF电子书下载

Lesson One AMap of the World 世界地图 1

Lesson Two International Trade 国际贸易 10

Lesson Three China's Foreign Trade 中国对外贸易 21

Lesson Four The European Economic Community 欧洲共同体 31

Lesson Five GATT and Its Implications for China 关贸总协定与中国 41

Lesson Six Export of Mechanical Electrical Products 机电产品出口贸易 53

Lesson Seven Offer 报盘 63

Lesson Eight Counter Offer 还盘 72

Lesson Nine Telex 电传 80

Lesson Ten Foreign Trade Negotiation 外贸谈判 89

Lesson Eleven Quality of Export Product 出口产品质量 101

Lesson Twelve Packing 包装 111

Lesson Thirteen Transportation 运输 123

Lesson Fourteen Insurance 保险 135

Lesson Fifteen Commodity Inspection 商品检验 147

Lesson Sixteen Registration of Trade Marks 商标注册 161

Lesson Seventeen Terms of Payment 支付条款 171

Lesson Eighteen Letter of Credit 信用证 181

Lesson Nineteen Export Documentation 出口单证 193

Lesson Twenty Business Contract 贸易合同 206

Lesson Twenty One Arbitration 仲裁 217

Lesson Twenty Two Technical Cooperation 技术合作 228

Lesson Twenty Three International Finance 国际金融 238

Lesson Twenty Four Foreign Exchange Rates 外汇汇率 249

Lesson Twenty Five Export Credit 出口信贷 259

Lesson Twenty Six Market Research 市场调研 269

Lesson Twenty Seven The Promotion Mix 促销组合 280

Lesson Twenty Eight Setting the Promotion Mix 促销组合的确定 290

Lesson Twenty Nine Pricing Strategies 定价策略 300

Lesson Twenty Excellent Customer Service 优质服务 311

Lesson Twenty One What Do You Know About A Corporation 关于合资公司 323

Lesson Twenty Tow Antidumping in the United States 美国的反倾销 334