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跨国公司研究
跨国公司研究

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  • 电子书积分:8 积分如何计算积分?
  • 作 者:朱钟棣编著
  • 出 版 社:上海:华东理工大学出版社
  • 出版年份:1997
  • ISBN:7562807752
  • 页数:134 页
图书介绍:暂缺《跨国公司研究》简介
《跨国公司研究》目录

Chapter 1 An Overview 1

Chapter 2 History of the Development of Multinational Corporations 8

Chapter 3 An Analysis of various Definitions of MNEs and Thei structures 18

Chapter 4 The Management of Multinationals 33

Chapter 5 The Impact of Multinational Enterprises 45

Chapter 6 Theory on Foreign Direct Investment in Retrospect 55

Chapter 7 The Eclectic Paradigm 68

Chapter 8 The Theory of Competitive Advantage of Nations 80

Chapter 9 Aliber's Multinational Paradigm 89

Chapter 10 A Critical Review of Kiyoshi Kojima's Views on Foreign direct Investment 99

Chapter 11 Business Analysis 107

Chapter 12 Business Strategies 116

References 129

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