商贸英语PDF电子书下载

PartOneBusinessManagementandStrategy 1

商务管理和策略Unit1SettingupaBusiness 3

创建公司Unit2Developing,ResearchingandTestingNewProducts 13

新产品开发、调研、测试Unit3MarketingChannels 22

销售渠道Unit4PromotionandAdvertising 32

促销和广告PartTwoTheTradePractice 41

实物贸易操作过程Unit5BusinessCredit 43

商业资信Unit6Inquiry,QuotationandCounterProposal 52

询价、报价和还盘Unit7NegotiatingonPrice 62

价格谈判Unit8BusinessContract 71

商业合同Unit9OrdersandtheirFulfillment 80

订单及其执行Unit10TimeofDeliveryandTermsofPayment 89

交货期和付款方式Unit11Packing 98

包装Unit12ShipmentandInsurance 110

装运和保险Unit13ClaimandArbitration 120

索赔与仲裁PartThreeTheOtherModesofBusiness 129

其他商贸形式Unit14BusinessAgency 131

商务代理Unit15ProcessingandAssemblingTrade 141

加工与装配贸易Unit16CompensationTrade 151

补偿贸易Unit17CallingforBidsandBidding 163

投标与招标Unit18EconomicandTechnical 170

Cooperation经济与技术合作Unit19E-Commerce 183

电子商务PartFourOtherRelevantKnowledge 193

其他相关知识Unit20BusinessConference 195

商务会议Unit21BusinessCulturesandProtocols 206

商务文化和习俗Unit22After-saleService 216

售后服务Unit23WTO(WorldTradeOrganization) 223