国际商务函电PDF电子书下载

Contents 29

LAYOUT OF BUSINESS LETTERS AND E-MAILS 29

PART 1 NEGOTIATION OF THE CONTRACT 29

Chapter 1 Establishing Trade Relations 29

Lesson 1 Sellers Asking to Establish Trade Relations 30

Lesson 2 Buyers Asking to Establish Trade Relations 42

Lesson 3 A Company Introduction 52

Lesson 4 Status Enquiries 63

Chapter 2 Enquiries and Offers 73

Lesson 5 An Enquiry（1） 74

Lesson 6 An Enquiry（2） 81

Lesson 7 An Offer（1） 88

Lesson 8 An Offer（2） 96

Lesson 9 An Offer to a New Customer 105

Lesson 10 Offering Substitute 111

Lesson 11 Inability to Offer 119

Chapter 3 Counteroffers 126

Lesson 12 A Counter-offer（1） 127

Lesson 13 A Counter-offer（2） 138

Lesson 14 A Counter-offer（3） 146

Lesson 15 A Counter-offer（4） 152

Chapter 4 Mode of Shipment 157

Lesson 16 About Mode of Shipment 158

Lesson 17 Enquiring about Time of Shipment 169

Supplement Reading:What Is Logistics? 176

Chapter 5 Packing 182

Lesson 18 Packing Requirements 183

Lesson 19 Packing Arrangements 193

Lesson 20 Packing and Shipping Marks 201

Chapter 6 Terms ofPayment 208

Lesson 21 Inquiring about Terms of Payment 209

Lesson 22 Insisting on Payment by L/C 217

Lesson 23 Request for Easier Terms of Payment(1) 223

Lesson 24 Request for Easier Terms of Payment(2) 231

Chapter 7 Insurance 237

Lesson 25 Asking for CFR Quotation 238

Lesson 26 About Insurance 244

Lesson 27 Inquiring about Insurance 252

Lesson 28 Open Cover Policy 260

Lesson 29 Asking for Additional Coverage 266

Chapter 8 Conclusion ofa Business 272

Lesson 30 Sending a First Order 273

Lesson 31 Confirming an Order 279

Lesson 32 Sending a Sales Contract 286

Lesson 33 Counter-signature 293

Lesson 34 A Specimen of Sales Contract 301

PART 2 EXECUTION OF THE CONTRACT 311

Chapter 9 Shipment 311

Lesson 35 Inquiring about Shipment 312

Lesson 36 Urging Shipment 318

Lesson 37 Shipping Advice 325

Supplement Reading:Containerization 333

Chapter 10 Payment 340

Lesson 38 Urging for the Establishment of L/C 341