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职场商务英语沟通
职场商务英语沟通

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  • 电子书积分:10 积分如何计算积分?
  • 作 者:杜昌忠总主编;林丽华主编;常微,魏懿颖编委;LOUISROEMER,陈澍鸣审校
  • 出 版 社:上海:复旦大学出版社
  • 出版年份:2014
  • ISBN:9787309108576
  • 页数:236 页
图书介绍:本教材主要以真实职场业务环节为主线,通过情景模拟实践,使学习者熟悉在对外贸易公司外事接待与贸易洽谈的业务流程和基本技巧,即掌握如何成功从机场接待外宾、入住宾馆、宴请客户、参观公司和工厂、洽谈贸易、观光与购物、为客户饯行等过程,融语言和商务礼仪文化为一体,采用仿真情景教学法,培养学生在商务活动中会流利、准确地运用英语进行有效地外事接待和商贸洽谈。
《职场商务英语沟通》目录

Course Orientation 1

Learning Objectives 1

Syllabus of International Business Communication 2

Reading Lists 7

Basic Requirements 11

Importance of Business Communication 14

Unit 1 Business Travel 21

Learning Objectives 21

Situational Dialogues 22

Speaking 28

Language Bank Data 35

Culture Tips 37

Unit 2 Meeting Guests at the Airport 43

Learning Objectives 43

Situational Dialogues 44

Language Bank Data 47

Culture Tips 55

Unit 3 At the Hotel 63

Learning Objectives 63

Situational Dialogues 64

Speaking 69

Language Bank Data 73

Culture Tips 74

Unit 4 Talking on the Phone 77

Learning Objectives 77

Situational Dialogues 78

Language Bank Data 85

Culture Tips 90

Unit 5 At the Banquet 95

Learning Objectives 95

Situational Dialogues 96

Language Bank Data 102

Culture Tips 107

Unit 6 A Company and Factory Tour 121

Learning Objectives 121

Situational Dialogues 122

Language Bank Data 133

Culture Tips 137

Unit 7 Business Negotiation 143

Learning Objectives 143

Situational Dialogues 144

Language Bank Data 151

Culture Tips 162

Unit 8 Sightseeing and Shopping 167

Learning Objectives 167

Situational Dialogues 168

Language Bank Data 172

Culture Tips 176

Unit 9 In the Trade Fair 187

Learning Objectives 187

Situational Dialogues 188

Language Bank Data 196

Culture Tips 206

Appendix 1 211

Appendix 2 217

Appendix 3 223

References 233

《商务英语》精品课团队简介 235

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