商务英语写作PDF电子书下载

Part Ⅰ General IntroductionChapter One Introduction to International Business CommunicationLesson 1 Introduction to Business Communication 2

Lesson 2 Principles of Business Written Communication 8

Chapter Two The Structure and Layout of Business LetterLesson 3 The Structure and Layout of Business Letter 36

Part Ⅱ External CommunicationChapter Three Enquiry and RequestLesson 4 Letters about Routine Inquiries 65

Lesson 5 Letters about Routine Orders 79

Chapter Four Claims and ComplaintsLesson 6 Letters about Routine Claims and Complaints 90

Chapter Five Letters with Positive InformationLesson 7 Neutral Replies to Routine Requests 105

Lesson 8 Letters Saying Yes to Inquiries 112

Lesson 9 Letters Saying Yes to Orders 119

Lesson 10 Letters Saying Yes to Claims 127

Chapter Six Letters with Negative InformationLesson 11 Letters Saying No to Requests for Favors 141

Lesson 12 Letters Saying No to Orders 151

Lesson 13 Letters Saying No to Adjustment Requests 160

Part Ⅲ Internal CommunicationChapter Seven Memorandums and MinutesLesson 14 Business Memorandum Writing 170

Lesson 15 Minutes Writing 180

Chapter Eight ReportsLesson 16 Report Writing 196

Part Ⅳ Modern WritingChapter Nine Modern Business English WritingLesson 17 Telegraph and Telex 208

Lesson 18 E-commerce ＆ E-mail 223

Appendix 1　商务英语常用缩略语 233

Appendix 2　公司单证 243

Appendix 3　官方证明 259

Bibliography 262