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商务英语写作PDF电子书下载
- 电子书积分:10 积分如何计算积分?
- 作 者:房玉靖,马国志主编;鞠媛媛,黄薇,荣宁宁副主编
- 出 版 社:北京:清华大学出版社
- 出版年份:2011
- ISBN:9787302252801
- 页数:231 页
Module 1 Office Administration 1
Unit 1 Notices and Announcements 1
Part Ⅰ Having a Clear Picture 1
Part Ⅱ Showing Your Talent Slightly 3
Part Ⅲ Opening the Treasure Box 4
Part Ⅳ Displaying Your Prowess Fully 9
Unit 2 Certificates 11
Part Ⅰ Having a Clear Picture 11
Part Ⅱ Showing Your Talent Slightly 13
Part Ⅲ Opening the Treasure Box 14
Part Ⅳ Displaying Your Prowess Fully 18
Unit 3 Memos 19
Part Ⅰ Having a Clear Picture 19
Part Ⅱ Showing Your Talent Slightly 21
Part Ⅲ Opening the Treasure Box 22
Part Ⅳ Displaying Your Prowess Fully 27
Unit 4 Meeting Agenda 28
Part Ⅰ Having a Clear Picture 28
Part Ⅱ Showing Your Talent Slightly 30
Part Ⅲ Opening the Treasure Box 30
Part Ⅳ Displaying Your Prowess Fully 34
Unit 5 Meeting Minutes 35
Part Ⅰ Having a Clear Picture 35
Part Ⅱ Showing Your Talent Slightly 38
Part Ⅲ Opening the Treasure Box 39
Part Ⅳ Displaying Your Prowess Fully 42
Unit 6 Business Reports 45
Part Ⅰ Having a Clear Picture 45
Part Ⅱ Showing Your Talent Slightly 49
Part Ⅲ Opening the Treasure Box 50
Part Ⅳ Displaying Your Prowess Fully 54
Module 2 Recruitment and Employment 56
Unit 7 Job Advertisements 56
Part Ⅰ Having a Clear Picture 56
Part Ⅱ Showing Your Talent Slightly 59
Part Ⅲ Opening the Treasure Box 60
Part Ⅳ Displaying Your Prowess Fully 65
Unit 8 Job Application Letters 67
Part Ⅰ Having a Clear Picture 67
Part Ⅱ Showing Your Talent Slightly 70
Part Ⅲ Opening the Treasure Box 70
Part Ⅳ Displaying Your Prowess Fully 75
Unit 9 Resumes 76
Part Ⅰ Having a Clear Picture 76
Part Ⅱ Showing Your Talent Slightly 79
Part Ⅲ Opening the Treasure Box 80
Part Ⅳ Displaying Your Prowess Fully 84
Unit 10 Letters of Recommendation 86
Part Ⅰ Having a Clear Picture 86
Part Ⅱ Showing Your Talent Slightly 88
Part Ⅲ Opening the Treasure Box 89
Part Ⅳ Displaying Your Prowess Fully 92
Module 3 Corporate Promotion 93
Unit 11 Corporate Profiles 93
Part Ⅰ Having a Clear Picture 93
Part Ⅱ Showing Your Talent Slightly 95
Part Ⅲ Opening the Treasure Box 96
Part Ⅳ Displaying Your Prowess Fully 102
Unit 12 Specifications 104
Part Ⅰ Having a Clear Picture 104
Part Ⅱ Showing Your Talent Slightly 106
Part Ⅲ Opening the Treasure Box 107
Part Ⅳ Displaying Your Prowess Fully 111
Unit 13 Sales Letters 113
Part Ⅰ Having a Clear Picture 113
Part Ⅱ Showing Your Talent Slightly 116
Part Ⅲ Opening the Treasure Box 117
Part Ⅳ Displaying Your Prowess Fully 121
Unit 14 Press Releases 123
Part Ⅰ Having a Clear Picture 123
Part Ⅱ Showing Your Talent Slightly 126
Part Ⅲ Opening the Treasure Box 127
Part Ⅳ Displaying Your Prowess Fully 132
Module 4 External Corporate Communication 134
Unit 15 Letters of Congratulations 134
Part Ⅰ Having a Clear Picture 134
Part Ⅱ Showing Your Talent Slightly 136
Part Ⅲ Opening the Treasure Box 136
Part Ⅳ Displaying Your Prowess Fully 141
Unit 16 Letters of Sympathy/Condolence 143
Part Ⅰ Having a Clear Picture 143
Part Ⅱ Showing Your Talent Slightly 145
Part Ⅲ Opening the Treasure Box 146
Part Ⅳ Displaying Your Prowess Fully 151
Unit 17 Complaints and Replies 153
Part Ⅰ Having a Clear Picture 153
Part Ⅱ Showing Your Talent Slightly 155
Part Ⅲ Opening the Treasure Box 156
Part Ⅳ Displaying Your Prowess Fully 161
Unit 18 Business Visits and Itineraries 163
Part Ⅰ Having a Clear Picture 163
Part Ⅱ Showing Your Talent Slightly 166
Part Ⅲ Opening the Treasure Box 167
Part Ⅳ DisplayingYourProwessFully 172
Module 5 Fundamentals of Business Writing 173
Unit 19 Basic Requirements of Business Writing 173
Part Ⅰ Having a Clear Picture 173
Part Ⅱ Displaying Your Prowess Fully 180
Unit 20 Word-selecting and Sentence-making 182
Part Ⅰ Having a Clear Picture 182
Part Ⅱ Displaying Your Prowess Fully 188
Appendix:Reference Key 190
References 231
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