

实用商务英语教程PDF电子书下载
- 电子书积分:8 积分如何计算积分?
- 作 者:杨盈,郭虹宇主编
- 出 版 社:杭州:浙江工商大学出版社
- 出版年份:2013
- ISBN:9787517801702
- 页数:129 页
Unit 1 Apply for a Job 1
A.Lead-in:Susan's Journal(1)Applying for a Job 1
B.Hot Words 1
C.Intensive Reading:How to Apply for a Job 2
D.Supplementary Reading 4
E.Listening&Speaking 7
F.Applied Writing 8
G.Cultural Tips:Interviewing Across Cultures 14
H.Case Study:Akiyama's Job Interview in an American Chemical Company 16
Unit 2 Get Hired 19
A.Lead-in:Susan's Journal(2)Working as a Sales Assistant 19
B.Hot Words 19
C.Intensive Reading:Job Description of Sales Assistants 20
D.Supplementary Reading:How to Describe Products/Services 22
E.Listening&.Speaking 25
F.Applied Writing 27
G.Cultural Tips:Cultural Awareness in the Multicultural Workplace 32
H.Case Study:How Much Is Hard Work? 33
Unit 3 Get Promoted 36
A.Lead-in:Susan's Journal(3)Sales Executive:A Long Way to Go 36
B.Hot Words 36
C.Intensive Reading:Keeping Your Sales Team Motivated 37
D.Supplementary Reading:How to Turn a Group into a Team 40
E.Listening&Speaking 42
F.Applied Writing 44
G.Cultural Tips:Collectivism vs.Individualism in the Workplace 49
H.Case Study:A Meeting in Mexico 51
Unit 4 Meet a New Customer 53
A.Lead-in:Susan's Journal(4):Meeting a New Customer 53
B.Hot Words 53
C.Intensive Reading:Meeting a New Customer 54
D.Supplementary Reading 56
E.Listening&Speaking 59
F.Applied Writing 61
G.Cultural Tips:Interviewing Across Cultures 64
H.Case Study:Take You to Understand ABC Company 65
Unit 5 Get the Best Deal 67
A.Lead-in:Susan's Journal(5):To Get the Best Deal.It's Skillful! 67
B.Hot Words 67
C.Intensive Reading:Common Business Negotiation Style 68
D.Supplementary Reading:Top 10 Effective Negotiation Skills 69
E.Listening&Speaking 72
F.Applied Writing 75
G.Cultural Tips:Negotiating in China 78
H.Case Study:Who Has the Final Say in Negotiations 79
Unit 6 Succeed in Making a Deal 82
A.Lead-in:Susan's Journal(6):Here Comes the First Contract! 82
B.Hot Words 82
C.Intensive Reading:How to Write a Business Contract 83
D.Supplementary Reading 85
E.Listening&Speaking 89
F.Applied Writing 90
G.Cultural Tips:Interviewing Across Cultures 94
H.Case Study:Business is Business 96
Unit 7 Develop New Sales Strategies 98
A.Lead-in:Suan's Journal(7)We Need Updating!We Need Innovation! 98
B.Hot Words 98
C.Intensive Reading 99
D.Supplementary Reading 100
E.Listening&Speaking 104
F.Applied Writing 106
G.Cultural Tips:How to Cross Cultural Barriers in International Marketing 109
H.Case Study:Finding an Interested Buyer 111
Unit 8 Problem Solving 113
A.Lead-in:Susan's Journal(8)Get problems solved,now or never! 113
B.Hot Words 113
C.Intensive Reading:Problems in Business Communication 114
D.Supplementary Reading:Problem Solving Skills Training in the Workplace 116
E.Listening&Speaking 118
F.Applied Writing 120
G.Cultural Tips:Communication Barriers Due to Cultural Diversity 126
H.Case Study:Is She a Harsh and Pushy Boss? 128
- 《高级英语阅读与听说教程》刘秀梅编著 2019
- 《思维导图 超好用英语单词书》(中国)王若琳 2019
- 《看图自学吉他弹唱教程》陈飞编著 2019
- 《激光加工实训技能指导理实一体化教程 下》王秀军,徐永红主编;刘波,刘克生副主编 2017
- 《AutoCAD 2019 循序渐进教程》雷焕平,吴昌松,陈兴奎主编 2019
- 《少儿电子琴入门教程 双色图解版》灌木文化 2019
- 《初中生英语作文 提高篇》清瑶主编 2019
- 《培生高级英语语法 练习册》培生教育 2019
- 《指向核心素养 北京十一学校名师教学设计 英语 七年级 上 配人教版》周志英总主编 2019
- 《Photoshop CC 2018基础教程》温培利,付华编著 2019
- 《大学计算机实验指导及习题解答》曹成志,宋长龙 2019
- 《浙江海岛植物原色图谱》蒋明,柯世省主编 2019
- 《大学生心理健康与人生发展》王琳责任编辑;(中国)肖宇 2019
- 《大学英语四级考试全真试题 标准模拟 四级》汪开虎主编 2012
- 《大学英语教学的跨文化交际视角研究与创新发展》许丽云,刘枫,尚利明著 2020
- 《复旦大学新闻学院教授学术丛书 新闻实务随想录》刘海贵 2019
- 《大学英语综合教程 1》王佃春,骆敏主编 2015
- 《美丽浙江 2016 法语》浙江省人民政府新闻办公室编 2016
- 《二十五史中的浙江人 24》浙江省地方志编纂委员会编 2005
- 《大学物理简明教程 下 第2版》施卫主编 2020