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国际商务英语信函及写作
国际商务英语信函及写作

国际商务英语信函及写作PDF电子书下载

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  • 电子书积分:13 积分如何计算积分?
  • 作 者:吴宝康主编
  • 出 版 社:上海:复旦大学出版社
  • 出版年份:2013
  • ISBN:9787309099683
  • 页数:395 页
图书介绍:本教材以外贸业务环节为线索,根据外语认知特点、应用型本科及高职学生认知学习特点和课堂教学需要,在结构编排上以商务英语信函常用句法结构操练为核心,以最终完成国际商务各业务环节的信函写作为目标。考虑到学生的实际需要,第二版以附录的形式加入了本书所有练习的详细参考答案。
《国际商务英语信函及写作》目录

Unit 1 商务信函的基本要素 1

1.1 Layout of a Business Letter 1

1.2 Letter Styles 7

1.3 Addressing Envelopes 10

1.4 Faxes and E-mails 11

Exercises 14

Unit 2 开始业务与建立业务关系 17

2.1 Related Business Knowledge 17

2.2 Text 19

2.3 Useful Sentences 27

2.4 Writing Tutorial:Deciding the Type of Your Letter 28

Exercises 31

Unit 3 询价与报价 38

3.1 Related Business Knowledge 38

3.2 Text 39

3.3 Useful Sentences 46

3.4 Writing Tutorial:Beginning of a Business Letter 47

Exercises 49

Unit 4 发盘、还盘、接受或拒绝 57

4.1 Related Business Knowledge 57

4.2 Text 59

4.3 Useful Sentences 68

4.4 Writing Tutorial:Singling out the Key Purpose of Your Letter 70

Exercises 71

Unit 5 资信查询及其回复 79

5.1 Related Business Knowledge 79

5.2 Text 81

5.3 Useful Sentences 88

5.4 Writing Tutorial:Correct Paragraphs 91

Exercises 91

Unit 6 订单、接受订单以及谢绝订单 100

6.1 Related Business Knowledge 100

6.2 Text 102

6.3 Useful Sentences 110

6.4 Writing Tutorial:Making a Businesslike Ending 112

Exercises 113

Unit 7 交易的达成和合同的履行 121

7.1 Related Business Knowledge 121

7.2 Text 122

7.3 Useful Sentences 132

7.4 Writing Tutorial:Proper Wording 135

Exercises 138

Unit 8 洽谈支付方式信 145

8.1 Related Business Knowledge 145

8.2 Text 148

8.3 Useful Sentences 155

8.4 Writing Tutorial:Composing Appropriate Sentences 157

Exercises 158

Unit 9 敦促开立和修改信用证 165

9.1 Related Business Knowledge 165

9.2 Text 166

9.3 Useful Sentences 174

9.4 Writing Tutorial:Keeping Coherence 175

Exercises 177

Unit 10 包装、运输标志以及装运 186

10.1 Related Business Knowledge 186

10.2 Text 189

10.3 Useful Sentences 196

10.4 Writing Tutorial:Using the Correct Punctuation 200

Exercises 201

Unit 11 海运保险 211

11.1 Related Business Knowledge 211

11.2 Text 215

11.3 Useful Sentences 222

11.4 Writing Tutorial:Revising and Checking for Any Possible Mistakes 223

Exercises 225

Unit 12 洽谈代理业务信 233

12.1 Related Business Knowledge 233

12.2 Text 235

12.3 Useful Sentences 242

12.4 Writing Tutorial:Business Writing Principles—Six Cs 247

Exercises 249

Unit 13 投诉、争议、索赔及其解决 258

13.1 Related Business Knowledge 258

13.2 Text 260

13.3 Useful Sentences 267

13.4 Writing Tutorial:Avoiding Dangling Modifiers 273

Exercises 274

Unit 14 求职信 282

14.1 Related Business Knowledge 282

14.2 Text 286

14.3 Useful Sentences 296

14.4 Writing Tutorial:Paying Attention to the Sentence Structure 299

Exercises 300

Appendix Ⅰ 各章练习题参考答案 306

Appendix Ⅱ 美国州名标准缩写 387

Appendix Ⅲ 加拿大省名标准缩写 388

Appendix Ⅳ 常用地址和商务机构缩略语 389

Appendix Ⅴ 世界主要机场、港口名称英中对照表 390

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