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Unit One Advertisements 1

Part One Text A 2

Part Two Grammar 8

Part Three Text B 10

Part Four Skill Focus 12

Unit Two Advertising： Shaping a Product’s Image 18

Part One Text A 19

Part Two Grammar 25

Part Three Text B 26

Part Four Skill Focus 28

Unit Three Walt Disney 33

Part One Text A 34

Part Two Grammar 40

Part Three Text B 42

Part Four Skill Focus 44

Unit Four Comic and Animation 51

Part One Text A 52

Part Two Grammar 58

Part Three Text B 60

Part Four Skill Focus 62

Unit Five Painters 69

Part One Text A 70

Part Two Grammar 76

Part Three Text B 79

Part Four Skill Focus 81

Unit Six Exhibition Design 88

Part One Text A 89

Part Two Grammar 95

Part Three Text B 97

Part Four Skill Focus 99

Unit Seven The Business World 106

Part One Text A 107

Part Two Grammar 113

Part Three Text B 115

Part Four Skill Focus 117

Unit Eight Career Planning 126

Part One Text A 127

Part Two Grammar 134

Part Three Text B 137

Part Four Skill Focus 138

参考文献 146