电子商务专业英语教程 第2版PDF电子书下载

Unit 1 Network 1

Text A What is Internet？ 1

New Words 5

Phrases 7

Abbreviations 7

Exercises 8

Text B Computer Networking Device 10

New Words 13

Phrases 15

Abbreviations 16

Exercises 16

Reading Material 17

Small Business Domain Name 17

参考译文 什么是因特网？ 21

Unit 2 E-commerce 24

Text A Introduction to E-commerce 24

New Words 28

Phrases 29

Exercises 30

Text B E-commerce and SEO 32

New Words 37

Phrases 38

Exercises 38

Reading Material 39

Common E-commerce Pitfalls 39

参考译文 电子商务 46

Unit 3 Online Shopping 49

Text A Introduction to Online Shopping 49

New Words 54

Phrases 55

Exercises 56

Text B Create an Online Shop 58

New Words 63

Phrases 64

Exercises 65

Reading Material 66

10 Tips for Selling on the Internet and WWW 66

参考译文 在线购物 68

Unit 4 Plan and Fulfillment of E-commerce 72

Text A Fulfilling Customer Orders 72

New Words 77

Phrases 78

Exercises 79

Text B Planning for E-commerce 81

New Words 88

Phrases 89

Abbreviations 90

Exercises 90

Reading Material 91

Dell's B2B E-commerce Overview 91

参考译文 完成客户订单 95

Unit 5 Payment 99

Text A Accepting Online Payments 99

New Words 102

Phrases 104

Abbreviations 104

Exercises 104

Text B Mobile Payment 106

New Words 111

Phrases 112

Abbreviations 113

Exercises 113

Reading Material 114

Managing Risk in E-commerce 114

参考译文 接受在线支付 118

Unit 6 Supply Chain Management 121

Text A Introduction to Supply Chain Management 121

New Words 125

Phrases 127

Abbreviations 127

Exercises 128

Text B E-marketplaces，Online Auctions and Exchanges 129

New Words 136

Phrases 137

Exercises 138

Reading Material 139

SAP Supply Chain Management 139

参考译文 供应链管理 144

Unit 7 Logistics 147

Text A Introduction to Logistics 147

New Words 150

Phrases 152

Exercises 152

Text B Knowing when a WMS or WCS is Right for Your Company 155

New Words 158

Phrases 159

Abbreviations 159

Exercises 160

Reading Material 160

Transportation Management System 160

参考译文 物流 164

Unit 8 Certificate 167

Text A Introduction to Digital Certificates 167

New Words 171

Phrases 172

Abbreviations 173

Exercises 173

Text B Certificate Authority 175

New Words 179

Phrases 180

Abbreviations 181

Exercises 181

Reading Material 182

PKI 182

参考译文 数字证书导论 185

Unit 9 Secure and Encryption 188

Text A Securing Your E-commerce Systems 188

New Words 194

Phrases 196

Abbreviations 197

Exercises 197

Text B How Encryption Works 199

New Words 204

Phrases 205

Abbreviations 206

Exercises 206

Reading Material 207

What is Encryption？ 207

参考译文 保护你的电子商务系统 211

Unit 10 The Future of E-commerce 216

Text A Introduction to the Future of E-commerce 216

New Words 220

Phrases 222

Exercises 223

Text B Mobile Commerce 226

New Words 229

Phrases 230

Abbreviations 231

Exercises 231

Reading Material 232

O2O:The New Rising Force of China 232

参考译文 电子商务的未来 237

附录A 词汇总表 241

A.1 单词表 241

A.2 词组表 267

A.3 缩写表 279

附录B 电子商务新词的构成与翻译 281

B.1 电子商务专业英语词汇的构造特点 281

B.2 电子商务专业英语词汇的翻译方法 283

附录C 自测题 284

C.1 自测一 284

C.2 自测二 287

C.3 自测一答案 291

C.4 自测二答案 293

参考文献 296