经贸英语报刊阅读教程PDF电子书下载
- 电子书积分:10 积分如何计算积分?
- 作 者:周建萍主编;赵菁,王元歌,马辉等编;修月祯顾问
- 出 版 社:南京:南京大学出版社
- 出版年份:2014
- ISBN:9787305136191
- 页数:212 页
Part Ⅰ Economy 1
Unit 1 Good Policy,and Bad 1
Unit 2 Global Grind 16
Part Ⅱ Trade 27
Unit 3 EU Resolves Solar-Panel Trade Dispute with China 27
Unit 4 Transatlantic Trading 38
Unit 5 Europe's Internet Revolt:Protesters See Threats in Antipiracy Treaty 51
Part Ⅲ Finance 66
Unit 6 5 Ways the New Fed Chairman Will Be Different 66
Unit 7 America's Government Shutdown 80
Part Ⅳ Marketing 91
Unit 8 It's an Ad,Ad,Ad,Ad World 91
Unit 9 A Facebook Campaign That Connected 108
Unit 10 Apple vs.Google 119
Part Ⅴ Management 134
Unit 11 Fiat's Extreme Makeover 134
Unit 12 Steve Jobs:Management Innovator 148
Part Ⅵ Industries 158
Unit 13 The Last Kodak Moment? 158
Unit 14 Apple Is Feeling the Pressure 174
Part Ⅶ Organizations 187
Unit 15 G-20 Seeks Private Funding for Infrastructure Projects 187
Unit 16 APEC Shows the Way on Trade 198
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